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DRIVE

FALL 2018

PROGRAM

Masters of Business Administration - MBA

SEMESTER

SUBJECT CODE & NAME

MBA201

Production & Operation Management

SET-1

Q.1 Explain factors affecting Strategic decision-making.

Environmental scanning

Core competencies

Answer-

Strategic decision making

Decision making is the most crucial management function. Decisions commit the organisation and its members to activities which have financial repercussions and affect the functioning of other departments or divisions. Therefore, decisions are taken after lots of deliberations which involve steps like data gathering, analysis, and predicting outcomes. Accuracy of data and their relevance for the matter under consideration are the factors which affect the quality

Q.2 List Quantitative and Qualitative Methods of Forecasting.

Quantitative Forecasting Methods

Qualitative Forecast Methods

Answer-

Qualitative Methods of Forecasting

The different qualitative methods of forecasting are as follows:

· Market surveys

· Nominal group testing

· Historical analysis

· Jury of

Q.3 Describe manufacturing facility layouts

Process layout

Product layout

Group technology layout

Fixed position layout

Answer-

Process layout

This type of layout is concerned with the grouping of machines, process, or services according to their function. This grouping of machines by function is characteristic of job shops and batch

SET-2

Q.1 Explain Business Process Modelling

Logical process modelling

Physical process modelling

Logical process modelling

Logical process modelling is the representation of putting together all the activities of business process in detail and making a representation of them.

The initial data collected has to be arranged in a logical manner so that, links are made between nodes for

Q.2 Explain project management life cycle and its phases.

project management life cycle

Analysis and evaluation phase

Marketing phase

Design phase

Execution phase

Control – inspecting, testing, and delivery phase

Closure and post completion analysis phase

Answer-

Project Management Life Cycle

A life cycle of a project consists of the following activities:

· Understanding the scope of the project

· Establishing objectives of the project

· Formulating and planning various activities

· Executing

Q.3 Describe major decision areas in supply chain management

Location

Production

Inventory

Transportation

Location decision: The geographic placement of production facilities, stocking points, and sourcing points is the natural first step in creating a supply chain. The location of facilities involves a commitment of resources to a long term plan. Once the size, number, and location of the production are determined, the possible paths of product supply to the final customer can be determined

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DRIVE

FALL 2018

PROGRAM

Master of Business Administration- BBA

SEMESTER

Semester II

SUBJECT CODE & NAME

MBA 202 – FINANCIAL MANAGEMENT

SET I

Q.1 Explain the factors affecting Financial Plans. 10

Answer-

Figure depicts the The factors affecting Financial Plans -

Q.2 a) Explain Zero Coupon Bond. 5

b) Explain the concept of Yield to Maturity 5

Zero coupon bonds

I n India, zero coupon bonds are alternatively known as Deep Discount Bonds (DDBs). These bonds became very popular in India for over a decade because of issuance of such bonds at regular intervals by IDBI and ICICI. Zero coupon bonds have no coupon rate, that is, there is no interest to be paid out. Instead, these bonds are issued at a discount to their face value, and the face value is the amount

Q.3 a) Explain the concept of Operating Cycle. 5

b) Explain any five determinants of Working Capital. 5

answer-

Operating Cycle

The time gap between acquisition of resources and collection of cash from customers is known as the operating cycle. It is also referred to as the working capital cycle.

Operating cycle of a firm involves the following elements:

· Acquisition of resources from suppliers

· Payment

SET II

Q.1 Briefly explain types and sources of Risk in Capital budgeting

Types of Risks. 5

Sources of Risks. 5

Answer-

Capital budgeting involves four types of risks in a project: stand-alone risk, portfolio risk, market risk and corporate risk.

Stand-alone risk

Stand alone risk of a project is considered when the project is in isolation. Stand-alone risk is measured by

Q.2 ABC Ltd current dividend is Rs 6. It expect to have a supernormal growth period running to 4 Years during which the growth rate would be 25%. The company expects normal growth rate of 8% after the period of supernormal growth period. The Investor’s required rate of return is 15%. Calculate What the value of one share of this company is worth.

Calculate the value of one share

Answer-

Solution:

D0 = 6, n = 4y, ga (ABC growth) = 25%, gn (normal growth) = 8%,

Ke = 15%

Step I:

P0 = Σⁿt=1 Dn/(1+Ke)ⁿ

Q.3 Briefly explain the costs associated with Maintaining Receivables.

There are four different varieties of costs associated with maintaining receivables: capital cost, administration cost, delinquency cost and bad debts or default cost. Below depicts the costs associated with maintaining of receivables.

Capital cost

When firm sells goods on credit, the good achieves higher sales. Selling goods on credit has

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DRIVE

FALL 2018

PROGRAM

Master of Business Administration - MBA

SEMESTER

SUBJECT CODE & NAME

MBA203

Marketing Management

Assignment Set -1

Q.1 Enumerate the differences between Selling and Marketing Concepts.

Differences between Selling and Marketing Concepts 10

ANSWER-

Differences Between Selling and Marketing Concepts

Selling	Marketing
Emphasis is on the product	Emphasis is on the needs and wants of the consumer

Q.2 What do you mean by Environmental Scanning? Explain the various Micro environmental factors of an Organization.

Environmental Scanning

Various Micro environmental factors of an Organization

ANSWER-

Environmental scanning refers to the careful monitoring of an organisation's internal and external environment for detecting early signs of opportunities and threats that may influence its present and future marketing plans. It helps the marketer in taking decisions regarding where to compete, how to compete, and on what to compete.

The

Q.3 Write Short notes on:

i. Types of Buying Motives 5

ii. Engel-Kollat-Blackwell model 5

ANSWER-

The important types of buying motives are as follows:

· Inherent and learned buying motives

· Emotional and rational buying motives

· Psychological and social buying motives

Inherent and learned buying motives – Inherent buying motives arise from the basic needs of the consumers such as sex, comfort, and safety.

These are more instinctive in nature and influence the consumer the maximum.

On the

Assignment Set -2

Q.1 Explain Product Line. What are the major product line strategies?

Product Line

Product Line Strategies

ANSWER-

A product line is a group of products for essentially similar use, and technical and marketing considerations. Colgate product line includes Colgate Dental Cream, Colgate Gel, Colgate Total, Colgate Herbal, etc.

Major product line strategies are:

· Expansion

Q.2 Write short notes on:

i. Cost-plus pricing

ii. Marginal cost pricing

ANSWER-

Cost-plus or full-cost pricing

This is the most common method used for pricing. Under this method, the price is set to cover costs (materials, labour, and overhead) and predetermined percentage or profit. Let us discuss the factors determining the normal profit. Generally, margins charged are highly sensitive to the market situati

Q.3 What do you mean by Publicity? Explain the various salient features of Publicity.

Publicity

Features

ANSWER-

Publicity

Publicity is defined as the non-personal stimulation of demand for a product, service, or business unit. It is obtained by planting commercially significant news about a product, service, or business unit in a published medium or by providing favourable presentation in the radio, television, or on stage that is not paid for by the sponsor. Negative publicity can damage the company’s or product’s image, resulting in reduced demand for the product.

The salient features

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PROGRAM

MASTER OF BUSINESS ADMINISTRATION (MBA)

SEMESTER

SUBJECT CODE & NAME

MBA204– MANAGEMENT INFORMATION SYSTEMS

SET 1

Qus:1 What are the different challenges a manager face in managing Information systems?

Answer: Managing IS in organisations is a highly challenging and complex task. One reason for this complexity is that neither organisations nor the IS they use remain static over time – both change continuously, and it is the job of management to ensure that the systems remain useful and relevant for their organisational goals at all times. Organisations change to respond to the needs of

Qus:2 Explain the concepts of

a) Transaction Processing System

b) Management Information System

Answer: a) Transaction Processing System

A transaction is any activity of the organisation that generates information. For example, the activities related to buying a ticket from the Indian Railways generates many transactions, each of which produces information that is recorded by the systems. Some transactions involve exchange of goods or services while others may be purely informational. A transaction processing system records all the transactions as they happen. In this sense, such systems are

Qus:3 How Information system can be used to support Competitive strategy? Substantiate with suitable examples.

Answer: The promise of information systems is that they enable the competitive strategy of commercial fi rms. The competitive strategy of a commercial firm is its longterm competitive position, such as of being a low-cost player or a differentiator, which the fi rm adopts. A fi rm’s strategy is the set of activities it engages in as part of its long-term competitive goals. Strategies lead

Set 2

Qus:1 Explain the following concepts

a) Electronic Data Interchange (EDI)

b) Online Payment Technology

c) Mobile Commerce

Answer: a) Electronic Data Interchange (EDI)

Before the growth of the common standards for the Internet and the growthof Extranets, firms exchanged data electronically through private networks.

This process was called electronic data interchange (EDI). The EDI standards were initiated in the 1960s in the USA and Europe to allow transportation firms to exchange data across national boundaries

Qus:2 What is DSS? How it is different from MIS? How DSS helps in Decision making?

Answer: Decision support systems (DSS) are used extensively across organisations to assist managers with making decisions. DSS are different from management information systems as they are used on an as-needed basis and created for solving special types of decision problems. Decision making by managers involves the phases of intelligence, design, and choice, and DSS help mainly with the choice part. DSS support structured and unstructured types of

Qus:3 Explain why privacy is important for individuals in the organizations? How workplace electronic monitoring is done in the organizations?

Answer: Information systems are used widely across organisations, and they enable data and information to be widely distributed for use. When the data pertains to individuals (relating to their work, personal habits, or personal life), and it resides on organisational information systems, the

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ASSIGNMENT

DRIVE Fall 2018

PROGRAM MBA

SEMESTER II

SUBJECT CODE & NAME MBA205

OPERATIONS RESEARCH

Note: Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme.

Set 1

Q1. Explain Various Assumptions of linear programming.

Linearity

Continuity

Independence and additivity

Proportionality

Answer:

Assumptions of linear programming

Assumptions are the conditions that need to be present for conducting an experiment or applying a formula. For using the linear programming tool to solve a problem, it is necessary for the problem to fulfill all the conditions (or assumptions) of linear programming. Let us look

Q 2.Write short note on

a. Concept of Duality in Linear Programming problem. 2.5

b. North-West Corner Method in Transportation problem 2.5

c. Benefits of holding inventory 2.5

d. Economic Order Quantity (EOQ) model 2.5

Answer-

Duality in Linear Programming

Duality in Linear Programming Problems!

For every Linear programming Problem, there is a corresponding unique problem involving the same data and it also describes the original problem. The original problem is called primal programme and the corresponding unique problem is called Dual programme. The two programmes are very closely related and optimal solution of dual gives complete information about

3. a. What is degeneracy in transportation problem?

b. Solve the following transportation problem using Vogel’s approximation method.

Factories	Distribution Centres				Supply
Factories	C1	C2	C3	C4	Supply
F1	3	2	7	6	50
F2	7	5	2	3	60
F3	2	5	4	5	25
Requirements	60	40	20	15

[Degeneracy in transportation problem and resolving it-5

Computation/Solution to the problem-5]

Answer: a) Degeneracy in transportation problem

A basic solution to an m-origin, n destination transportation problem can have at the most m+n-1 positive basic variables (non-zero), otherwise the basic solution degenerates. It follows that whenever the number of basic cells is less than m + n – 1, the transportation problem is a

Set 2

Question1. The processing time of four jobs and five machines (in hours, when passing is not allowed) is given in following table

Job

Machines

a. Find an optimal sequence for the above sequencing problem.

b. Calculate minimum elapsed time & idle time for machines A, B, C, D & E.

Answer1.

Q2. a. Elaborate the meaning of Simulation.

b. What are different Practical applications of simulation

A Meaning of Simulation.

Practical applications of simulation

Answer: a) Simulation is a representation of real-life situations. It is a method in which a replica of a real-world process or system is developed over a period of time. The simulated model acts in the same manner as the selected physical or abstract process or system behaves in reality. For example

3 a. Explain the importance and utility of the replacement model in business organizations.

b. The maintenance cost and re-sale value per year of a machine whose purchase price is Rs. 7000 is given below-

Year	1	2	3	4	5	6	7	8
Maintenance cost (Rs.)	900	1200	1600	2100	2800	3700	4700	5900
Resale value (Rs.)	4000	2000	1200	600	500	400	400	400

Importance and utility of the replacement model Replacement Year

Answer: a) In an organisation, replacement problems arise when fixed assets, such as machines, equipment, and other tools, need to be replaced due to reduced efficiency, failure or breakdown. Sometimes, replacement takes place when more efficient equipment is available in the market or the maintenance of the existing equipment is incurring a huge cost on an organisation. However, an organisation needs to decide when the replacement of new equipment would

Complete Smu assignments available in rs 125 per assignment only

DRIVE

FALL 2018

PROGRAM

Masters of Business Administration - MBA

SEMESTER

SUBJECT CODE & NAME

MBA206

Project Management

SET-I

Q.1 Define Purchase Cycle and its various phases.

Purchase Cycle 3

7 Phases of Purchase Cycle 7X1

ANSWER-

Purchase Cycle

Purchase cycle is a standard process that corporations and individuals progress through (in order) when purchasing a product or service. It is also known as the 'buying cycle' or 'purchase process'. This cycle discusses about the decision points that the buyer or the purchasing team goes through. Usually, purchase cycle of a project consists of the following elements. Figure depicts a

Q.2 Explain Project manager and Project Team responsibilities

Project Manager Responsibilities 5

Project Team Responsibilities 5

ANSWER-

Project manager’s responsibilities

A project manager’s responsibilities do not stop once the planning of the project is done. Because a project manager is responsible to internal and external stakeholders, the project team, vendors, executive management, etc, the visibility of the position is intensified. Many of these people will now expect to see and discuss the resulting deliverables that were so meticulously detailed in the planning phase. As a project manager, keeping oneself from getting “down in the weeds,”

Q.3 State the five advantages of using project management software.

Advantages of using project management software.

ANSWER-

Advantages of Using Project Management Software

The following are the key advantages of using project management software:

1. Speed, effort, and accuracy: For a large project, manually carrying out activities like drawing a network, carrying out time analysis, reporting project progress, generation of various types of reports, updating network, and maintaining records is quite time and effort consuming. Accuracy level is also below par. Use of the software package greatly reduces

SET-II

Q.1 Explain the Shewhart Cycle

Planning

Doing

Checking

Act

ANSWER-

The Shewhart Cycle

PDCA (plan–do–check–act) is an iterative four-step management method used by the companies to control and continually improve their processes and products. PDCA is also referred to as the Deming circle/cycle/wheel, Shewhart cycle, control circle/cycle, or plan–do– study–act (PDSA).

Figure depicts

Q.2 Explain no-discounted cash flow techniques

Pay Back Period (PBP) method 5

Accounting Rate of Return (ARR) method 5

ANSWER-

Pay Back Period method (PBP)

This is one of the simplest method of evaluating investment proposals and also widely used. PBP is defined as the length of time required to recover the original investment on the project, through cash flows earned. The cash inflow includes operating profit, less income tax payable, plus

Q.3 Define five methods of conflict resolution

Forcing

Smoothing

Compromise

Problem solving

Withdrawal

ANSWER-

Forcing

One way of resolving a conflict is when one party pressurises the other party to agree. It is used when one person has authority over another and uses it.

One example is the manager telling the foreman,

“All right, enough of this discussion, and now you listen to my decision.”

By this

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Thursday, 22 November 2018

smu mba 2 sem solved assignment fall 2018 for jan/feb 2019 exam

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