Thursday 15 February 2018

smu mba IInd sem Winter 2017 (April/may 2018 exam) assignment

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DRIVE
Winter 2017
PROGRAM
MASTER OF BUSINESS ADMINISTRATION (MBA)
SEMESTER
II
SUBJECT CODE & NAME
MBA202 – FINANCIAL MANAGEMENT

Assignment Set -1




1. From the below details, show the effect of the dividend policy on the market price of company XYZ Ltd. shares using the Walter’s Model.
Equity capitalisation rate Ke is 10%
Earnings per share is given as Rs. 10
ROI (r) may be assumed as follows: 10% and 15%
Show the effect of the dividend policies on the share value of the firm for three different levels of r, taking the DP ratios as 20%, 40%, 60%, 80% and 100%.
Explanation of concepts of working capital

Answer: K Ke 10%, EPS 10, r 10%, DPS=20


2. Explain the Cash Flow Estimation Principles.
Cash Flow Estimation Principles.

Answer: Principles of Cash Flow Estimation
Separation principle: The essence of this principle is the necessity to treat investment element of the project separately (i.e. independently) from that of financing element. The financing cost is computed by the cost of capital. Cost of capital is the cut off rate and rate of return expected on implementation of the project. Therefore, we separately compute cost of funds for execution of project through the financing ]



3. Financial planning means deciding in advance the financial activities to be carried on to achieve the basic objective of the firm. Explain the factors that affect financial planning.
Factors affecting Financial Plan

Answer: Factors Affecting Financial Plan
Ø  Nature of the industry The first factor affecting the financial plan is the nature of the industry. Here, we must check whether the industry is a capital-intensive or labour-intensive


Set 2
1. “Book value is an accounting concept”. Explain the factors of this concept.
Calculate the worth of the value of one share from the below details of Company ABC :
Current dividend is Rs. 10.
It expects to have a supernormal growth period running to 6 years during which the growth rate would be 30%. The company expects normal growth rate of 10% after the period of supernormal growth period. The investor’s required rate of return is 18%.
Factors explaining the concept of book value
Solution to the problem

Answer: Book value is an accounting concept. Value is what an asset is worth today in terms of its potential

2. Explain the capital Budgeting process and its appraisals
Solve the below given problem:
Given below are the details on the cash flows of two projects A and B. Compute pay-back period for A and B.
Year
Project A cash flows (Rs.)
Project B cash flows (Rs.)
0
(4,50,000)
(5,50,000)
1
3,00,000
2,00,000
2
1,50,000
2,50,000
3
50,000
3,00,000
4
2,00,000
3,50,000
5
1,00,000
2,00,000
Explanation of capital budgeting process and its appraisals.
Solution for the problem

Answer: Capital Budgeting Process
Ø  A proposal should be commercially viable. The following aspects are examined to ascertain the commercial viability of any investment proposal:
·         Market for the product
·         Availability of
·          



3. Explain EOQ and Re – order point.
A manufacturing company has an expected usage of 1,00,000 units of a certain product during the next year. The cost of processing an order is Rs 200 and the carrying cost per unit per annum is Rs 2. Lead-time for an order is five days and the company will keep a reserve of two days usage.
Calculate EOQ and Re – order point. Assume 250 days in a year.
Explanation of EOQ and Re – order point
Calculation of EOQ and Re – order point

Answer: Economic order quantity (EOQ)
Economic order quantity (EOQ) refers to the optimal order size that will result in the lowest ordering and carrying costs


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DRIVE WINTER 2017
PROGRAM Master of Business Administration – MBA
SEMESTER II
SUBJECT CODE & NAME MBA203
Marketing Management

Q.1 Define Marketing and various marketing orientations.
       Define Marketing
       List various marketing orientations.
Answer-
Marketing
Marketing is the management process which facilitates the movement of goods and services from concept (advertising, product development, etc.) to the customer. The philosophy of marketing is based on a notion about the business in terms of customer needs and their satisfaction. In

Q-2 Write short notes on Environmental Scanning and Implications of Inflation.
      Environmental Scanning.
      Implications of Inflation.
Answer-
Environmental Scanning

Environmental scanning refers to the careful monitoring of an organisation's internal and external environment for detecting early signs of opportunities and threats that may influence its present

Q.3-Explain the various stages involved in Consumer Decision Making Process.
Support your answer with a proper diagram showing the Consumer Decision Making Process.
Elaborate the Consumer Decision Making Process.
Diagram for Consumer Decision Making Process.
Answer-
Consumer Decision Making Process
After discussing the factors that influence the buying behavior, we will discuss the process of consumer decision making. Consumer buying decision process is explained through a number of stages and is influenced by one’s psychological framework comprising the individual’s personality, learning process, levels of motivation, perception towards products and brands, and formation of

Set 2
Q.1-Explain Product Life Cycle (PLC)
Elaborate Product Life Cycle with an example.
Answer-
Product Life Cycle (PLC)

Product Life Cycle. A new product progresses through a sequence of stages from introduction to growth, maturity, and decline. This sequence is known as the product life cycle and is associated with changes in the marketing

Q.2 What do you mean by Brand? Enlist various advantages of Branding.
Define and Explain Brand.
Explain the various advantages of Branding.
Answer-
A traditional definition of brand stands as a name, word, mark, symbol, device, or a combination thereof, used to identify some product or service of one seller and to differentiate them from those of the competitors. The definition clearly focuses on the function of a brand, that is, to identify, irrespective of

Q3. Explain Advertising. Also explain any 12 types of Advertising.
Define and Explain Advertising.
Describe any 7 types of Advertising.

Answer-

Advertising is a paid form of communication in which the sponsor or the brand owner has made payments to the media to carry the message through their set of media vehicles. The Oxford Dictionary explains

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PROGRAM
MASTER OF BUSINESS ADMINISTRATION (MBA)
SEMESTER
II
SUBJECT CODE & NAME
MBA204– MANAGEMENT INFORMATION SYSTEMS
SET 1

Qus:1 What are the different challenges a manager face in managing Information systems?
Answer: Managing IS in organisations is a highly challenging and complex task. One reason for this complexity is that neither organisations nor the IS they use remain static over time – both change continuously, and it is the job of management to ensure that the systems remain useful and relevant for their organisational goals at all times. Organisations change to respond to the needs of the

Qus:2 Explain the concepts of
a) Transaction Processing System
b) Management Information System
Answer: a) Transaction Processing System
A transaction is any activity of the organisation that generates information. For example, the activities related to buying a ticket from the Indian Railways generates many transactions, each of which



Qus:3 How Information system can be used to support Competitive strategy? Substantiate with suitable examples.
Answer: The promise of information systems is that they enable the competitive strategy of commercial fi rms. The competitive strategy of a commercial firm is its longterm competitive position, such as of being a low-cost player or a differentiator, which the fi rm adopts. A fi rm’s strategy is the set of activities it engages in as part of its long-term competitive goals. Strategies lead to

Set 2

Qus:1 Explain the following concepts
a) Electronic Data Interchange (EDI)
b) Online Payment Technology
c) Mobile Commerce
Answer: a) Electronic Data Interchange (EDI)
Before the growth of the common standards for the Internet and the growthof Extranets, firms exchanged data electronically through private networks.
This process was called electronic data interchange (EDI). The EDI standards were initiated in the 1960s in

Qus:2 What is DSS? How it is different from MIS? How DSS helps in Decision making?
Answer: Decision support systems (DSS) are used extensively across organisations to assist managers with making decisions. DSS are different from management information systems as they are used on an as-needed basis and created for solving special types of decision problems.

Qus:3 Explain why privacy is important for individuals in the organizations? How workplace electronic monitoring is done in the organizations?
Answer: Information systems are used widely across organisations, and they enable data and information to be widely distributed for use. When the data pertains to individuals (relating to their work, personal habits, or personal life), and it resides on organisational information systems, the question

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DRIVE
Winter 2017
PROGRAM
MBA
SEMESTER
II
SUBJECT CODE & NAME
MBA205 & OPERATIONS RESEARCH

SET - I
1 Define the Linear programming problem in operation Research. Also, explain various assumptions, advantages and limitations of linear programming problem.
A Linear programming problem in operation Research
Assumptions of linear programming problem
Advantages of linear programming problem
Limitations of linear programming problem

Answer: In organisations, managers are required to make judicious use of scarce resources, such as men, materials, machines and capital, to minimise costs and maximise profits. A technique that is used to select the best alternative from a set of feasible ones in situations where the

Q2.
a. Discuss the concept of unbalanced transportation problem
b. Find the optimum transportation cost in following table


D1
D2
D3
D4
SUPPLY
S1
3
1
7
4
300
S2
2
6
5
9
400
S3
8
3
3
2
500
DEMAND
250
350
400
200


·         Unbalanced transportation problem
·         Optimum allocation.
·         Optimum transportation cost
Answer:
Unbalanced transportation problem:

When the total supply of all the sources is not equal to the total demand of all destinations, the problem is an unbalanced transportation problem.
Total


3 a. Elaborate the meaning of Simulation.
b. What are different Practical applications of simulation
A Meaning of Simulation.
Practical applications of simulation

Answer: a) Simulation is a representation of real-life situations. It is a method in which a replica of a real-world process or system is developed over a period of time. The simulated model acts in the same

SET-II
1 a. Define the meaning of assignment problem in operation Research.
b. A Departmental head has four subordinates and four task to be performed. The subordinates differ in efficiency and the tasks differ in their intrinsic difficulty. His estimate of the times each man would take to perform each task is given in the following matrix-
Tasks
Subordinates
I
II
III
IV
A
8
26
17
11
B
13
28
4
26
C
38
19
18
15
D
19
26
24
10
How should the tasks be allocated to subordinates to minimize the total man-hours?
A Description of assignment problem
Optimum allocation through Hungarian method

Answer: a) An assignment problem is a special type of transportation problem. In an assignment problem, the

2. Define following criteria’s used for decision making under Uncertainty
a. Optimism (maximax or minimin) criterion
b. Pessimism (maximin or minimax) criterion
c. Equal probabilities (Laplace) criterion
d. Coefficient of optimism (Hurwicz) criterion
e. Regret (salvage) criterion

Answer: a) Optimism (maximax or minimin) criterion: Here, the decision maker tries to achieve the largest possible profit (Maximax) or minimum possible cost (minimin). If the entries in the payoff matrix are the one which the decision maker wants as large as possible, for example, profits or sales revenue, he/she selects the alternative that represents the maximum of the maximum payoff. In


3 a. Explain the importance and utility of the replacement model in business organizations.
b. The maintenance cost and re-sale value per year of a machine whose purchase price is Rs. 7000 is given below-
Year
1
2
3
4
5
6
7
8
Maintenance cost (Rs.)
900
1200
1600
2100
2800
3700
4700
5900
Resale value (Rs.)
4000
2000
1200
600
500
400
400
400
Importance and utility of the replacement model Replacement Year

Answer: a) In an organisation, replacement problems arise when fixed assets, such as machines, equipment, and other tools, need to be replaced due to reduced efficiency, failure or breakdown. Sometimes, replacement takes place when more efficient equipment is available in the market or the maintenance of the existing equipment is incurring a huge cost on an organisation. However, an

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PROGRAM
Masters of Business Administration - MBA
SEMESTER
II
SUBJECT CODE & NAME
MBA206
Project Management

SET 1

Qus:1 Define Project Management Body of Knowledge (PMBOK). Detail nine knowledge areas of Project Management Body of Knowledge (PMBOK).
Project Management Body of Knowledge (PMBOK)       5
Nine knowledge areas of PMBOK                                      5
Answer: The Project Management Body of Knowledge (PMBOK) describes nine knowledge areas of the project management discipline. The in-depth understanding, application and attaining proficiency


Qus:2 Elaborate five project life cycle phases.
Five project life cycle phases                        10
Answer: The project life cycle (PLC) describes the start and the end of the project and the various stages in it. It begins with concept of idea, incubation, feasibility studies and further on towards initiation, planning, execution and closeout. Irrespective of the type and complexity of

Qus:3 Define the determination of the Critical Path
Earliest Occurrence Time (EOT)     2
Latest Occurrence Time (LOT)       2
The slack for each event                   2
The critical and slack paths              2
The activity floats                              2
Answer: Calculate the Earliest Occurrence Time (EOT) for each event
After completion of all leading activities, an event occurs. In the network diagram shown in Figure 5.8, for example, event 4 occurs when activities (2-4) and (3-4) are completed. Clearly activity (2-4) cannot

SET 2
Qus:1 Illustrate strategies to control the project risk.
Risk avoidance                      2.5
Risk reduction                       2.5
Risk retention                        2.5
Risk transfer                          2.5
Answer: To make the most of the benefits of project risk management, we must integrate the project risk management activities into well planned project management plan and work activities. Once risks have been identified and measured, the strategies to control the risk fall into one or more of these

Qus:2 Detail the planning process of PMIS.
1. Identify the information needed                          2.5
2. Capture data                                                         2.5      
3. Process data into information and store it          2.5
4. Communicate information to stakeholders         2.5
Answer: Identify the information needed
Identification of the information that is needed is necessary for improving the decision making and the structure of the PMIS. Information requirements of project stakeholders include the recipients of information, the type of information that is needed, which includes format, contents, and

Qus:3 What is Project Performance Evaluation? Elaborate types of project performance evaluation.
Project Performance Evaluation    
1. Process (or implementation) evaluation  2
2. Outcome evaluation                                  2
3. Impact evaluation                                      2
4. Cost-benefit and cost-effectiveness analyses       2
Answer: Performance evaluation is an important tool for the assessment of a system or service according to the measurements specified. We can define it as the systematic process of assessment of effectiveness against predetermined norms, standards, or expressed goals. In management

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