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DRIVE Fall 2017
PROGRAM BBA
SEMESTER 1
SUBJECT CODE &
NAME
BBA 106
COMMUNICATION SKILLS
Set
1
Q1.
Depending on the channel used and the style of communication, there can be
various types of communication. Explain the various types of communication
based on channels and style?
(Meaning
of communication-2 marks, Types of communication based on communication
channels-4 marks, Types of communication based on style and purpose-4 marks) 10
marks
Answer.
Meaning
of communication
Communication is a process
whereby the meaning is defined and shared between living organisms.
Communication requires a sender, a message, and an intended recipient, although
the receiver need not be
Q2.
As a listener, why do you think listening plays a vital role in the
organization? Co-relate the importance of the listening process in workplace
with probable measures to be taken to improve it.
(Purpose
of Listening-3 marks, listening as an Important Skill in Work Place-4 marks,
Measure to Improve Listening-3 marks) 10 marks
Answer.
Purpose
of Listening
The basic
purpose of listening is to pass on the information from the sender to the
receiver and that the receiver attentively listens to it. In turn, the listener
advocates certain actions accordingly. For example, a child attentively listens
to what his parents say and then tries to imitate it. Here, listening plays an
Q3.
Discuss different types of communication network practiced in an organization.
(Meaning
of Communication Network-2 marks, Types of Communication Network-8 marks) 10
marks
Answer.
Communication
Network
Communication Network refers to a
simple form or means of intersection of lines in all directions where
Set
2
1.
What is internal communication and what are the reasons for having it in the
organisation?
Meaning of Internal
Communication
Reasons for an
organization to have internal communication
Answer: Internal communication refers
to the communication that is within the organization and is designed to not
reach outside the organization. It differs from the external communication in being
2
Different purposes of reading require different methods of reading. Describe
the various ways of reading. What are the techniques that you can use to
improve your reading?
Types of reading
Techniques
Answer: Types of reading
1.
Scanning: It is the fastest
type of reading. We use this method when we wish to find some specific
information about something in a hurry. We quickly glance through the text,
move our eyes quickly over the pages to look for relevant words or phrases that
would give us the required information or lead us to it. This method is usually
used for reading particular lists, sentences, paragraphs, passages, or chapters
to
3
Explain the importance of 7 Cs of Communication.
Importance
Answer: The 7 Cs of communication:
Communication plays a vital role in everyday affairs, whether it be in our
personal life or at our workplace, the importance of effective communication
cannot be over looked. Communication can take place in several forms. It can be
through the spoken word, writing or
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DRIVE
Fall
2017
PROGRAM
Bachelor
of Business Administration- BBA
SEMESTER
1
SUBJECT
CODE & NAME
BBA107:
ORGANIZATIONAL BEHAVIOUR
Assignment-
Set 1
1
Define the term ‘Organisational Behaviour”. Explain the Key elements of
Organizational Behaviour.
Definition of
Organizational Behaviour
Key elements of
Organizational Behaviour
Answer: Definition
of Organizational Behaviour
In the words of Raman J.
Aldag, Organisational behaviour is a branch of the Social Sciences that seeks
to build theories that can be applied” to predicting, understanding and
controlling behaviour in work
2
Explain the types of Organizational Design. Discuss the determinants of
Personality.
Types of Organizational
Design
Determinants of Personality
Answer: Types
of Organizational Design
a) Project
organization
– this is oriented towards completing a big project or a number of small
projects. Such projects are carried out by a team that comprises individuals
who are experts from different fields and belong to different areas. These
people, when becoming part of the team, have no link with
3
Discuss the two types of Stress. Explain the functions of Communication.
The two types of Stress.
Functions of Communication
Answer: The
two types of Stress
Stress is caused due to the
secretion of adrenalin into the blood in response to a danger. This chemical
increases our breathing, heartbeat, etc and gives the extra energy to fight the
threat.
Assignment
Set 2
1
Define the term motivation. Explain Maslow’s need Hierarchy theory.
Definition of motivation
Maslow’s hierarchy theory
Answer: Motivation is “the process that account
for an individual’s intensity, direction, and persistence of effort toward
attaining a goal.” (Robbins, 2003) Intensity is concerned with how hard a
person tries. This is the element most of us focus on when we talk about
motivation. Direction is the orientation that benefits the organisation. And
persistence is a measure of how long a person can
2
What do you understand by the term ‘Group’? Explain the stages of Group
development.
Definition of Group
Stages of Group Development
Answer: According to David H. Smith, “A group
is a set of two or more individuals who are jointly characterized by a network
of relevant communications, a shared sense of collective identity and one or
more shared dispositions with associated normative strength.” According to Kreitner
& Kinicki a group is, “A collection of people who interact for a common
purpose, and between whose
3
Write short notes on the following:
a)
Organization Culture
b)
Conflict management
Answer: a) The culture of modern organisations
should be strong but limited, differentiating fundamental assumptions that are
pivotal (vital to organisational survival and success) from everything else
that is merely relevant (desirable but not mandatory). Today’s organisations,
characterised
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DRIVE Fall 2017
PROGRAM BBA
SEMESTER I
SUBJECT CODE & NAME BBA
108-BUSINESS ENVIRONMENT
Set
1
1
Explain the different instruments of Monetary Policies?
General or quantitative
controls
Selective or qualitative
controls
Answer: Instruments of monetary policy
There are various methods and instruments which the
Reserve Bank uses. Some are general or quantitative methods which control and
adjust the total quantity or size or volume of deposits created by the
commercial banks. There are others known as selective or qualitative controls
as they control
2
Discuss the merits and demerits of Mixed economy.
Merits
Demerits
Answer: Merits of a mixed economy
a) Economic and political freedom
It provides enough scope for private enterprise.
Freedom of choice of occupation exists. People are free to save and invest.
Consumers are free to choose the goods and services they want to consume. A
mixed economy provides adequate civil, political, and economic freedom to the
people, subject to
3
Write a note on the three pillars of free economy namely liberalization,
privatization and globalization.
Liberalization
Privatization
Globalization
Answer: An ideal free and open economy is based on three principles
which are as follows:
Liberalization: The process of
liberating the economy from governmental regulations and control
Set
2
1
Explain positive and negative effects of New Economic Policy?
Positive Effects
Negative Effects
Answer: Positive effects of New Economic Policy
Ø Economic
activities have picked up and the growth rate of GDP has shown an impressive
Ø
Ø
2 Differentiate GATT and WTO.
Explain GATT
Explain WTO
Answer: Members of all the trading blocs and agreements are
also part of the World Trade Organization, more popularly known as WTO. WTO is
now the only globally recognized trade organization that deals with the rules
of trade between nations. It administers the rule of law in
3
Write short notes on the following:
a.
Functional co-operatives
b.
Multipurpose co-operatives
Functional co-operatives
Multipurpose co-operatives
Answer: Co-operative Sector has a very important role in the
development of many other sectors. The Co-operative sector includes
agriculture, retail distribution, housing, rural and small
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ASSIGNMENT DRIVE - FALL 2017
PROGRAM - BACHELOR OF BUSINESS ADMINISTRATION
SEMESTER - I
SUBJECT CODE & NAME - BBA109 & QUANTITATIVE TECHNIQUES IN
BUSINESS
Q.1
Write Short Notes on Mean, Median & Mode. State Relationship between mean, median
and mode
●
Mean
●
Median
●
Mode
●
Relationship
between mean, median and mode. 3 +3 +3 +1= 10
Answer:-
Mean
Arithmetic mean is defined as the ratio between
the sum of the observations and the number of observations. Arithmetic mean can
be computed in two ways: i) Simple arithmetic mean, and ii) Weighted arithmetic
mean. In case of simple arithmetic mean, equal importance is given to all the
observations while in weighted
Q2
Elaborate different Variations in Time Series Analysis.
●
Secular
Trend
●
Cyclic
Fluctuations
●
Seasonal
variations
●
Irregular
Variations 2.5+2.5+2.5+2.5= 10
Answer:-
There are four kinds of variation involved in
time series analysis:
1.
Q3
a.
Define Correlation Analysis.
b.
Calculate Karl Pearson Coefficient of Correlation between Expenditure on
advertising and sales from following data. Also interpret your result
|
Advertising
Expenses(In 1000 Rs)
|
39
|
65
|
62
|
90
|
82
|
75
|
25
|
98
|
36
|
78
|
|
Sales
(Lakh Rs.)
|
47
|
53
|
58
|
86
|
62
|
68
|
60
|
91
|
51
|
84
|
●
Correlation
Analysis
●
Coefficient
of correlation
●
Interpretation
4+4+2 =10
Answer:-
a.
Correlation Analysis:-
Correlation analysis helps us to decide the
strength of the linear relationship between two variables. The word „
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ASSIGNMENT DRIVE - FALL 2017
PROGRAM - BACHELOR OF BUSINESS ADMINISTRATION
(BBA)
SEMESTER - I
SUBJECT CODE & NAME - BBA110 - COMPUTER
FUNDAMENTALS
BK ID B1501 CREDITS 2 MARKS 30
Q 1 What
are the different types of Number systems used by the computers?
●
Types of Number systems used by the computers 10
Answer:-
Types of
Number systems used by the computers:-
Decimal
Number System
The decimal number system is the primary
number system which we use everyday while counting and has base ten. The name
is derived from the Latin word ‘Decem’, which means ten. Each digit in a base
ten number represents
Q2. Describe the applications of Computers in
business and social life
● Computer
Applications in Business and social life 10
Answer:-
We use computers to
perform mathematical and non-mathematical operations to achieve desired
outputs. They are also used in vast area, every small or large company depends
on the computer for their work to be don
Q3. Explain how templates are created and used
in MS-Power Point
●
Creating templates
● Applying
templates 5+5=10
Answer:-
Creating templates
Often users want
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DRIVE
Fall 2017
PROGRAM
BBA
SEMESTER
III
SUBJECT CODE
& NAME
BBA 305
–LEGAL AND REGULATORY FRAMEWORK
Set 1
1. Discuss
the major commercial and corporate laws prevailing in India.
[Commercial laws-5
Corporate laws-5]
Answer: Commercial
laws
1. The Indian
Contract Act, 1872: Most of the
transactions in trade, commerce and industry in India are based on contracts.
The Indian Contract Act, 1872 lays down the general principles relating to
formation, performance and enforceability of contracts and the rules relating
to
2. Explain the essentials of a contract of
sale. Discuss the rights of an unpaid seller.
[Essentials of a contract of a sale-5
Rights of an unpaid seller-5]
Answer: Essentials
of a Contract of Sale
i)
Two parties: There must be two parties i.e., a buyer and
a seller to effect a contract of sale and they must be competent to contract.
ii)
Goods: There
3. Discuss
the documents that are to be submitted to the ROC along with the application of
for incorporation of a company
[List the documents-2
Explanation of two major detailed documents-4]
Answer: List
of documents
1. Memorandum of Association
2. Articles of Association
3. Letter of authority to a person for
carrying out corrections
4. Declaration by the
Set 2
1.
Differentiate Competition Act 2002 and MRTP act 1969. Discuss the salient
features of Competition Act.
[Differences-5
Features-5]
Answer: Differences
|
MRTP ACT, 1969
|
COMPETITION ACT, 2002
|
|
Based on the pre liberalisation Scenario
|
Based
on the post liberalisation Scenario
|
2. Elaborate
the important features of Trademark Act, 1999.
Answer: Trademarks
A trademark generally refers to a ‘brand’ or
‘logo’. The Parliament enacted the Trade Marks Act in 1999, replacing the Trade
and Merchandise Marks Act 1958. The new Act came into effect from September
3. Explain
the main objectives of Factories Act, 1948. Discuss the main areas that are
focused in this act.
[Objectives-2
Areas and the factors that influence-4*2=8]
Answer: The main objectives of the Act are as
follows:
• To secure the safety of the person.
• To secure health and protection of the
persons from hazardous occupation / processes and equipment.
• To ensure sound working conditions and
welfare of the persons.
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DRIVE
FALL 2017
PROGRAM
Bachelor of
Business Administration- BBA
SEMESTER
Semester 3
SUBJECT CODE
& NAME
BBA306 –
HUMAN RESOURCE MANAGEMENT
Set 1
Q1. Define
Human Resource Management. Explain the features & Objectives of Human
Resource Management.
Definition of Human Resource Management
Explaining the features & objectives of
Human Resource Management
Answer: Human Resource Management (HRM) is a
process of bringing people and organisations together so that the goals of each
Q2. What do
you mean by Personnel Management? List and explain the differences between
Personnel Management and HRM.
Answer: Definition
According to the Institute of Personnel
Management of India Personnel Management is “that part of management function
which is primarily concerned with the human relationships within an organisation.
Its objective is the maintenance of those relationships on a basis which by
consideration of the well being
Q3. Explain
the process of Selection.
Explaining the selection process in detail
Answer:
Selection Process
i.
Reception: Every organisation wants to create a
favourable impression in order to attract the best candidates to the
organisation. Any applicant coming to the organisation is treated well so that
they have a
Set 2
Q1. Describe
the various strategies to improve Employee Relations
Answer: Strategies
to improve Employee Relations
i.
Clarity of organisational principles – Every organisation must ensure that their
vision and values are
Q2. Discuss
the objectives of Training. Explain the methods of On the Job Training.
Answer: Objectives
of Training
i. To prepare the employee for the changing
requirements of the job and the organisation.
ii. To impart basic knowledge to the new
employees and ensure job specific intelligent performance.
ii.
To prepare
Q3. Write
down the objectives & Principles of wage and salary administration.
Explaining the objectives & Principles of
wage and salary administration
Answer:
The objectives of a comprehensive wage
and salary administration plan are:
i. To
provide a reasonable and equitable remuneration for all employees.
ii. To
attract
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DRIVE: FALL 2017
PROGRAM:
Bachelor of Business Administration- BBA
SEMESTER:
3
SUBJECT
CODE & NAME: BBA307: QUALITY MANAGEMENT
BK ID:
B1597
CREDITS:
4
MARKS:
60
Set 1
Q.1: Discuss Deming’s 14 points for management.
Deming’s 14 points (10 Marks)
Ans:
Deming’s 14 points:
Another of Deming’s notable
contribution was the 14-point methodology. The methodology lists 14 points or
principles for
Q.2: How is the McKinsey 7S model used for
carrying out strategic planning and implementation?
McKinsey 7S model – Diagram (4 Marks)
Explanation (6 Marks)
Ans:
McKinsey
7S model – Diagram: The
McKinsey 7S model is a widely discussed framework for viewing the
Q.3:
What is cost of quality? Why is it important to measure? List common costs of
poor quality.
Cost of
quality (2 Marks)
Why is
it important to measure? (4 Marks)
List
common costs of poor quality. (4 Marks)
Ans:
Cost of quality:
Traditionally, cost of
quality is defined as the expenditure incurred by the producer to achieve a
particular level of quality. It
Set 2
Q.1: What is meant by Quality Audit? What is
its purpose?
Quality Audit (2 Marks)
Purpose (8 Marks)
Ans:
Quality Audit:
Audits
refer to systematic investigation of procedures or operations. Audits are
generally performed to ensure compliance to confirmed standards, proper
implementation of processes as specified in the organizational requirements. It
is
Q.2: Write short notes on:
a) Recognition and rewards (5 Marks)
b) Suggestion systems (5 Marks)
Ans:
Recognition and rewards:
Recognition and Rewards are
two effective tools in the hands of managers to motivate employees and
encouraging them to maintain and improve their performance in an organisation.
Recognition refers to the acknowledgement by the management for the
achievements and positive contributions made by the employee or the team that
led to the
Q.3:
Discuss about IMC Ramakrishna Bajaj National Quality Award.
IMC
Ramakrishna Bajaj National Quality Award (10 Marks)
Ans:
IMC
Ramakrishna Bajaj National Quality Award:
The IMC Ramakrishna Bajaj
National Quality Awards was instituted in 1996. It was named after Mr.
Ramakrishna Bajaj who was a
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ASSIGNMENT
DRIVE - FALL 2017
PROGRAM
- Bachelor of Business Administration - BBA
SEMESTER
- III
SUBJECT
CODE & NAME - BBA308 - Advertising and Sales Management
SET-I
Q.
1 Write short notes on:
i. Functions of Advertising
ii. Advertising pyramid
·
Explain
various functions of Advertising
·
Explain
Advertising pyramid. 5+5=10
Answer:-
i.
Functions of Advertising
i) To make the product distinct from the
competitors’. For example, Maggie Noodles advertising banks on the taste and
quality which
Q2
What are the various types of Advertising Appeal?
·
Explain
the various types of Advertising Appeal. 10
Answer:-
The types of appeals
are classified based on two categories.
The first
Q3
What do you mean by Copywriting? What are the major copy elements?
·
Explain
Copywriting.
·
Explain
major copy elements. 3+7=10
Answer:-
Copywriting is
SET-II
Q.
1 Define Public Relation. What are the various difference between Public
Relation and Advertising?
·
Define
Public Relation.
·
Explain
the various difference between Public Relation and Advertising. 2+8=10
Answer:-
Definition:-
“Public relations” is
used to build rapport with employees, customers, investors, voters or the
general public. Public Relations (PR) is the actions of a corporation, store,
government, individual etc. in promoting goodwill between itself and
Q2 What do you mean by Personal Selling? What
are the various benefits of Personal Selling?
·
Explain
Personal Selling. 3
·
Explain
various benefits of Personal Selling. 7
Answer:-
Personal selling can be
defined as an oral communication with the potential buyers of a product with
the intention of making a sale. It may focus initially on developing a
relationship with a prospect, but ultimately ends with an
Q3
What do you mean by Sales Audit? What are the various Principles of sales
evaluation?
·
Explain
Sales Audit.
·
Explain
the various Principles of sales evaluation.
3+7=10
Answer:-
Sales audit is a
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