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ASSIGNMENT
DRIVE spring 2018
PROGRAM
BACHELOR OF BUSINESS ADMINISTRATION (BBA)
SEMESTER
IV
SUBJECT
CODE & NAME - BBA401- E-COMMERCE
BK
ID B1712 CREDIT 4 MARKS 60
Q1.
Define E-Commerce. What are the various functions and applications of
E-Commerce?
a.
Define E-Commerce 2
b.
Explain the functions of E-Commerce
Explain
the applications of E-Commerce
Answer:
E-commerce
is an advanced technology related to commerce and the electronic media, the
computer in particular. It is first important to understand the term
‘business’, which refers to the exchange of goods, items or commodities and
services or applications for
Q2.
Write Short notes on
a.
Local Area Network (LAN)
b.
Wide Area Network (WAN)
c.
Domain Names
d.
Hyper Text Markup Language (HTML)
Answer:
a. Local Area
Network (LAN): A
LAN (refer to Figure 2.1) covers only a limited geographically area ranging from
0 to 2 Km, such as organizations, home, buildings. In a local area network,
nodes are connected in a network and operating systems are installed on them.
In
this type of networking, generally, Cat 5 cable (8 wires) is used, meaning the
connection is done through wire. However, there is another option of connecting
LAN, which is WLAN, where connection is possible without wires. LAN stores
Q3.
Explain three important types of business models in practice. Give example to
each of the models.
Answer:
There
are three fundamental types of business models in practice. These are:
1.
Business-to-Business (B2B)
2.
Business-to-Consumer (B2C)
3. Consumer-to-Consumer (C2C)
1.
Business-to-Business Model
The
business-to-
Q4. With an example explain the
different services offered by the Internet.
Listing the various services
Explanation
Examples
Answer:
Services
that are available on the Net:
·
World
Wide Web
·
E-mail
·
5.
Explain the different categories of electronic payment system in detail
(Listing the types and sub types, Explanation)3 +7 =10
Answer: There are
three main categories of EPS.
1.Banking and
Financial Payments
2.Retail Payments
3.Online e-
Explain the internet marketing
Explain the types of
internet marketing
Answer:
The
term Internet marketing is interchangeably used for Web marketing, e-marketing,
Internet advertising or online marketing. The wide availability of the World
Wide Web allows businessmen across the world access to millions of potential
customers. All that is required is a few clicks
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DRIVE – Spring 2018
PROGRAM - BBA
SEMESTER - IV
SUBJECT CODE & NAME - BBA402, MANAGEMENT
ACCOUNTING
BK ID B1713
Q1. From
the following information, find out the amount of contribution:
From the following information, find out the
amount of contribution:
Solution:
Contribution per unit = Selling price per unit - variable cost per unit
(OR total contribution = total sales –
Q2. From
the following particulars, prepare the cash flow statement for the year ended
31 March 2017 by the direct method:
Cash sales Rs.6,00,000
Cash collected from debtors during the year amounted to Rs.3,00,000
Cash paid to suppliers was Rs.7,00,000
Rs.90,000 was paid to and for employees
Furniture of the book value of Rs.2,000 was sold for Rs.1,000 and a new
furniture costing Rs.8,000 was purchased
Debentures of the face value of Rs.30,000 were redeemed at a premium of
two percent interest on debentures. Interest on debentures of Rs.8,000 was also
paid.
Dividend of Rs.45,000 for the year ended 31 March 2017 was distributed
in May 2017
Cash in hand and at bank as on 31 March 2016 and 31 March 2017 was
Rs.5,000 and Rs.50,000 respectively.
Solution:
Cash Flow Statement (Direct Method)
for the year ended 31 March 2017
Particulars
|
|
Rs.
|
Cash flow from operating activities
|
|
|
Q3. What are
the factors that affect the policy of dividend of a company?
Answer:
Factors Influencing Dividend Policy
Legal considerations – The
provisions of the Companies Act, 1956, must be kept in mind since they provide
a major dimension to the dividend decision. Section 205 of the Companies Act
prescribes the quantum of distributable profits.
Stability of earnings – Once the
legal considerations relating to dividend policy have been examined, companies
will have to study the nature of earnings. In many companies,
Q4 Budgetary control is a system of planning and
controlling costs. It is a process of
continuous comparison of actual performance and
cost with the budget. Explain the steps in detail.
Steps included in the budgetary control system
Answer:
The
various steps included in the budgetary control system are:
1. Determination of organisational objectives – Budget
is a tool for implementing the organisational objectives and policies. Hence,
it is essential to determine organisational objectives before starting to
prepare budgets.
2. Determination of key factors – The
performance of every organisation will be particularly influenced by certain
critical factors called key factors or limiting factors. They limit the volume
of output and will have direct impact on the profitability of the organisation.
Key
Q5. From
the following data, calculate overhead variances of following:
Variable
overhead expenditure variance
Fixed
overhead expenditure variance
Total
overhead cost variance
Fixed
overhead capacity variance
Fixed
overhead calendar variance
Note: There was a five percent increase in
capacity.
Solution:
Calculation of standard
rate for fixed overhead and variable overhead
Std. rate = Standard overheads / Standard output
Fixed = 30,000 / 15,000
=
Q6. The following is the
balance sheet of Star Enterprise.
Calculate:
1. Current
assets ratio
2. Liquid
ratio
3. Solvency ratio
4. Debt-equity ratio
Solution:
1. Liquid ratio
Quick assets / Quick liabilities
Quick assets =
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DRIVE
SPRING
2018
PROGRAM
Bachelor
of Business Administration- BBA
SEMESTER
Semester
4
SUBJECT
CODE & NAME
BBA
403 - International marketing
Q.1 Define international Marketing
and explain its benefits.
Define International Marketing 2
Benefits of International
marketing 8
Answer-
The
definition of international marketing let us recapitulate the definition of
“Marketing” as given by Mr. Kotler, an authority on the subject. According to
Mr. Kotler, “Marketing is a societal process by which individuals and groups
obtain what they need and want through creating, offering and freely
Q.2 Explain the structure of market
in detail.
Market structure 10
Answer-
Market
structure:
The
main classifications are:
1.
Perfect competition.
2.
Monopolistic competition.
3.
Oligopoly.
1.
Q.3 What are the various element of
culture explain each in detail?
Element of culture 10
Answer-
Elements
of Culture
Broadly,
culture constitutes five elements called the values, rituals, symbols, beliefs
and thought processes as referred in the foregoing paragraphs. Each of these
five elements of culture is of extreme significance to international marketer
in the context of sales promotion. Hence it is desired of an international
marketer to understand each element of culture. These elements are naturally
impacted by geography, history, technology and political economy, besides social
institutions
Q.4
Why there is need for
market research? What are the advantages of market research?
Need for market research 5
Advantages of market research 5
Answer-
Need
for Marketing Research
“Consumer
is the King” – M.K. Gandhi. Provider of goods and services are expected to
ensure customer delight. Customer delight can be ensured only when the marketer
fully understands the desires
Q.5 Explain the pricing decision in
international marketing.
Pricing Decision 10
Answer-
Pricing
Decision
Decisions
pertaining to pricing of products in the area of international marketing domain
are dependent mainly on the following factors:
·
As
usual, cost is the fundamental factor while deciding the price. The ultimate
objective of every marketer should be to recover all the costs incurred by him
at least in the long run
Q.6 What is
Advertising? What are the key concepts of Advertising?
Advertising 3
Key concepts of advertising 7
Answer-
Advertising -
Advertising
is a form of paid communication using a persuasive approach intended to connect
an identified sponsor with a target audience. Advertising employs non-personal
mass media to reach the audiences. In other words, advertising is a public
announcement to inform and persuade people to
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DRIVE
Spring 2018
Program
BBA
Semester
4
Subject code
& name BBA404- SMALL BUSINESS MANAGEMENT
1 Write short notes on the following:
a) Various forms of organisation
b) Competitive strategies
Answer: a) Forms of Organisation
1)
Sole
proprietorship:
Here the owner and manager is the same person, who will have the responsibility
of taking care of each and every aspect of the business. This is a common
business structure. With this structure, operation is easy and devoid of any
authoritative control. Managerial flexibility is much more in this form and
legal obligations are lesser when compared to other forms of
2 Elaborate on materials management and
its functions. Define Robert Katz’s essential management skills.
A
Materials management and its functions
Robert
Katz’s essential management skills
Answer: Materials Management
In a manufacturing
organisation, materials constitute between 60 to 70% of
cost, and making the
planning schedule, procurement list and estimate of
utilisation of materials are
the key function. Inadequate inventory disrupts
production and
3 Describe the following:
(a) Factors affecting working capital
requirements
(b) Chit fund
(c) Activity Based Costing (ABC)
Answer: a) Factors influencing working capital requirements
1. Nature of
business: The nature of business, trading, manufacturing or
service, is a significant determinant
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Bba405
Spring 2018
1 Explain
different types of Retail formats.
Answer: Store
retail format
The following are the types of retail stores
under store retail format:
1. Convenience
store: It is generally a well situated, food oriented store with long
operating hours and a limited number of items.
2. Supermarkets:
These
2 Discuss
the components of merchandising management.
Components of merchandising management
Answer:
Components of merchandising management
·
Merchandise analysis: The retailer needs to be aware of the target segment of the consumers
before he makes the decision to buy the merchandise. Planning merchandise
buying should be aligned with the taste and preferences of the consumer.
·
Merchandise planning
3 What are
the elements of store design? Explain each in detail
Answer: Elements
of store design
Store marquee
Store marquee is the first mark of identification
of the retailer or the retail store. It is also sometimes called as a sign
board. The store marquee is usually painted or is a neon light displaying the
store name or trade mark or a combination of store name, trade mark and other
important information of the retail
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