Friday, 28 November 2014

qm0022 smu mba fall 2014 IIIrd sem assignment

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Drive FALL 2014
Program MBA
Semester 3
Subject code & name QM0022: TQM TOOLS AND TECHNIQUES
Qus:1 Describe the principles of Total Quality Management (TQM).
·         Description of the principles of TQM
Answer:
Description of the principles of TQM:
The concept of TQM relies on the following principles:

·         Top Management Involvement: An organisation-wide quality improvement program cannot sustain and succeed without the support and active participation of the top management. The successful implementation of TQM can be ensured with the involvement of the top management of an organisation. The top management sets the

Qus:2 List the seven basic quality control tools. Describe any three of them.
·         Listing the seven basic quality control tools
·         Description of any three quality control tools
Answer:
Listing the seven basic quality control tools:
There are seven basic quality control tools which help organisations in controlling quality and minimising defects.

The seven basic tools of quality control namely:
1.      Check sheets


Qus:3 Give the meaning of the following:
(a) Quality Circles
(b) Continuous Improvement Process
(c) Reliability
(d) Business Process Reengineering
(e) Poka Yoke
(a) Meaning of Quality Circles:
Quality circles, otherwise, can be defined as an organisation-wide system which consists of members who propose quality related issues and suggestions. It can also be said that Quality circle is a comprehensive system that aligns all the quality issues in an integrated way.



Qus:4 Define ‘Six Sigma Methodology’. What are the key roles in Six Sigma methodology? Explain DMAIC methodology of Six Sigma.
·         Definition of Six Sigma methodology
·         Explanation of key roles of six sigma
·         Explanation of DMAIC methodology
Answer:
Definition of Six Sigma methodology:
Six  Sigma refers to a quality improvement methodology that relies on collection and analysis of data, implementation of organisational changes based on the analysis, and establishments of targets and benchmarks to dramatically improve quality and reduce defects of products and

Qus:5 What is ‘FMEA’? Explain the concept of ‘Risk Priority Number’.
·         Meaning of FMEA
·         Concept of ‘Risk Priority Number’.
Answer:
Meaning of FMEA:
The Failure Modes and Effects Analysis (FMEA) is one such technique which helps organisations in determining various possible modes or ways in which a product or service or system or process can fail. In addition, the technique also helps in determining the consequences of such failures. In simple words, FMEA helps in identifying the reliability problems in the

Qus:6 Write short notes on the following:
(a) Design of Experiments
(b) Just – In – Time (JIT)
Answer:
(a) Short notes on Design of Experiments:
DOE as a technique deals with discovering the relationship between the process inputs and outputs. In simpler words, DOE is a systematic approach of evaluating the production processes of organisations to find out the process inputs that have very significant effects on the process outputs, i.e., the final products. DOE is used in the design phase of products. It helps in reducing the design costs by quickening the design process and avoiding design changes in the later period
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qm0021 smu mba fall 2014 IIIrd sem assignment

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Drive FALL 2014
Program MBA Semester 3
Subject code & name QM0021: Statistical Process Control
Qus:1 (a) What are the two main causes of variation? Explain.
(b) Define the term ‘process’. Give an example of process.
·         Explanation of two causes of variation.
·         Definition of a process and example of a process.
Answer:
Explanation of two causes of variation.
Variation can be defined as any deviation from the specified requirements. It can be either positive or negative.


Qus:2 (a) What is meant by Standard Deviation?
(b) Calculate the standard deviation of the following data, which represents the number of defective products by a machine: 4, 2, 5, 8 and 6
·         Meaning of Standard Deviation
·         Calculation of Standard Deviation with steps
Answer:
Meaning of Standard Deviation:
Standard deviation is the root of sum of the squares of deviations divided by the total number of values given in the dataset. Standard deviation shows the degree of variation from mean or value

Qus:3 a) Give the meaning of the following basic terminologies in Probability:
i) Sample Space
ii) Mutually Exclusive events
b) Mention the properties of probability
c) Define the term ‘random variable’
·         Meaning of ‘sample space’ and ‘mutually exclusive events’
·         Properties of probability
·         Definition of ‘random variable’
Answer:
Meaning of ‘sample space’ and ‘mutually exclusive events’:
Sample Space:
It is a set of all possible outcomes of an experiment. For example, if you launch a new product in the market, the product would either get accepted or rejected by the customers. These are the only two outcomes that can occur during the process of launching the product. Thus, the sample

Qus:4  (a) Differentiate between accuracy and precision.
(b) Write a brief note on ‘Funnel Experiment’
·         Difference between Accuracy and Precision
·         Brief note on ‘Funnel experiment’

Answer:

Difference between Accuracy and Precision:


Qus:5 Define the terms: ‘process capability’ and ‘process stability’. Explain Cp index and Cpk index.
·         Definition of ‘process capability’ and ‘process stability’
·         Explanation of Cp Index and Cpk Index

Answer:

Definition of ‘process capability’ and ‘process stability’

Process capability:

Process capability is defined as the capability of a process which is able to achieve the objective for which it exists within the constraints or the limits. In other words, it is defined as how likely a


Qus:6 Give the meaning of the following:
i)Hypothesis testing
ii) Control chart
iii) Experimental design
iv) Acceptance Sampling
Meaning of:
·         i) Hypothesis testing
·         ii) Control chart
·         iii) Experimental design
·         iv) Acceptance Sampling

Answer:

i) Hypothesis testing:

Hypothesis testing is define as a process of resolving problems or deriving information from the given data in order to conduct crucial business decisions. It is a logical method of accepting and validating business decisions. In hypothesis testing, two types of hypothesis are utilised. One is the null hypothesis and another is the alternate hypothesis. The null hypothesis is a statement about a parameter of the population like population mean, variances, etc. under study. This
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qm0020 smu mba fall 2014 IIIrd sem assignment

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DRIVE FALL 2014
PROGRAM Master of Business Administration- MBA
SEMESTER 3 SUBJECT CODE & NAME
QM 0020- Quality in Service Industries

Qus:1 Give reasons why providing high-quality service depends on efficient co-ordination between different functional areas/departments of an organisation.
·         Explanation of the role of different departments in managing service quality
·         Steps in providing high-service quality
Answer:
Explanation of the role of different departments in managing service quality:
An organisation is made up of a number of departments, each of which has a different role to play in ensuring the smooth running of the organisation. Providing high-quality service requires efficient co-ordination between these different functional areas or departments in the organisation. The role of the various departments of an organisation in managing service quality.


Qus:2 Explain the five dimensions of Service Quality given by Parasuraman, Zeithaml and Berry, to evaluate the service gap.
·         Definition of Service quality
·         Explanation of five dimensions of Service quality

Answer:
Definition of Service quality:
According to Garvin, “quality can be defined from different perspectives: user–based, product-based, manufacturing-based, value-based and transcendent view.”
 Quality services have a significant impact on business performance, customer satisfaction and

Qus:3 How is Service quality related to customer satisfaction, loyalty, and Value?
Explanation.

Answer:

Service quality related to customer satisfaction, loyalty, and Value:

Service quality is one aspect that is directly related to customer satisfaction, loyalty, and customer value. A high quality service can increase the chances of customer satisfaction, which in turn can bring loyalty and value to the organisation. When relating service quality with customer satisfaction, note that customer satisfaction depends upon the difference between


Qus:4 Explain the various reasons for Service failure and also the two types of service failure.
·         Explanation of service failure and its two types
·         Reasons for service failure

Answer:

Explanation of service failure and its two types:

A customer service failure incident happens when the service performance fails to meet an individual’s expectations. In other words, it can be defined as any customer service flaw that results in a displeased customer. The failure of any service impacts customer expectations and their perception of the service provider. The simplest reason behind service failure may be the

Qus:5 Write a short note on the various dimensions that are used to evaluate service quality in the Tourism, hospitality and leisure industry.Explanation.

Answer:

Short note on the various dimensions that are used to evaluate service quality in the Tourism, hospitality and leisure industry:

Customers base their evaluations of service on their perceptions. While these perceptions are affected by the actual service provided, service due to its intangibility is often hard to evaluate accurately.Five such service dimensions used to evaluate a service are based on the RATER framework (also known as five SERVQUAL dimensions). These are:


Qus:6 Explain the various services provided by retailers. Also explain the various approaches to service quality in retailing.
·         Services Provided by retailers
·         Approaches to service quality in retailing

Answer:

Services Provided by retailers:

These services can be in terms of helping the customers in selecting the products, lay-away services, after-sales services, installations, demonstrations and fair prices. Increase in the living standards of consumers and stiff competition mean that retailers have to provide quality services

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qm0019 smu mba fall 2014 IIIrd sem assignment

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Drive FALL 2014
Program MBA
Semester 3
Subject code & name QM0019: FOUNDATIONS OF QUALITY MANAGEMENT
Qus:1 (i) Various experts and pioneers of quality management have defined the term quality in different ways. Mention some of such definitions of ‘quality’.
(ii) Describe the dimensions of quality.
·         Various definitions of the term ‘quality’
·         Dimensions of quality
Answer:
Various definitions of the term ‘quality’:
“Quality is a predictable degree of uniformity, at low cost and suited to the market.” - W. Edwards Deming


Qus:2 Explain the contributions of the following quality gurus towards quality management:
(a) Kaoru Ishikawa
(b) Genichi Taguchi
·         Contributions of Kaoru Ishikawa
·         Contributions of Genichi Taguchi

Answer:

Contributions of Kaoru Ishikawa:

Kaoru Ishikawa was a professor, who was prominent for his cause and effect diagram (also known as fishbone diagram), which is used during analysis of the industrial process. Kaoru Ishikawa’s contribution to the field of quality includes:

Qus:3 (i) Define the term ‘Strategic Quality Management’ and explain its concept in brief.
(ii) What is meant by Quality policy? Explain with an example.
·         Definition and explanation of Strategic Quality Management
·         Meaning and explanation of Quality policy
Answer:
Definition and explanation of Strategic Quality Management:
The term Strategic Quality Management (SQM) was introduced by Garvin. He did not define the term in a compact form though.

Qus:4 What is meant by Customer focus? Explain ‘Customer Perception of Quality’ in brief.
·         Meaning of customer Focus
·         Explanation of Customer perception of quality

Answer:

Meaning of customer Focus:

Focus means ‘concentration of energy’. For instance, when anybody completely focuses on a particular goal, they will soon achieve that goal. Similarly, for organizations too, focus provides the capability to bring together their divergent energies by concentrating them towards the singleminded achieving of desired goals. Thus ‘focus’ gives organization the powers to not only perform well but also to

Qus:5 Write short notes on the following:
(a) Knowledge Management
(b) Quality Awards
·         Short notes on ‘Knowledge Management’
·         Short notes on ‘Quality Awards

Answer:

Short notes on ‘Knowledge Management’:

Knowledge Management or KM involves a range of strategies and practices that are used in an organisation for identifying, representing, and adapting perceptions and experiences from various dimensions. There are various definitions of KM given by

Qus:6 Explain the following in brief:
(a) Quality audits
(b) Productivity
·         Explanation of quality audits
·         Explanation of productivity

Answer:

Explanation of quality audits:

Quality has become one of the prime concerns of every organisation. When you visit any shop, the first thing that you notice about a product is its quality. Therefore, it is essential for every organisation to give priority to the quality of products provided to customers. You might have often noticed that the products you purchase fail to meet your expectations due to poor quality.
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