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ASSIGNMENT
DRIVE
FALL
2018
PROGRAM
Bachelor
of Business Administration - BBA
SEMESTER
II
SUBJECT
CODE & NAME
BBA206
Research
Methodology
Q.1
Describe the components of a research problem.
The
unit of analysis 2
Research
variables 5
Extraneous
variables 3
Answer-
The
unit of analysis -
The
unit of analysis is the major entity that is being analyzed in a study. It is
the 'what' or 'who' that is being studied. In social science research, typical
units of analysis include individuals (most common), groups, social
organizations and social artifacts. The literature of international relations
provides a good example of
Q.2
Explain Personal Interview Methods
Personal
methods 5
Telephone
method 5
Answer-
Personal
Interview Methods -
The interview method of collecting data involves
presentation of oral-verbal stimuli and reply in terms of oral-verbal
responses. This method can be used through personal interviews and, if
possible, through
Q.3
Discuss the types of Questionnaire
Formalized
and unconcealed questionnaire 2.5
Formalized
and concealed questionnaire
2.5
Non-formalized
and unconcealed
2.5
Non-formalized
and concealed
2.5
Answer
–
The questionnaire is a research
technique that consists of a series of questions asked to respondents, in order
to obtain statistically useful information about a given topic. It is one of
the most cost-effective methods of collecting primary data, which can be used with
considerable ease by most individual and business
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DRIVE
Fall 2018
PROGRAM
BACHELOR OF BUSINESS ADMINISTRATION (BBA)
SEMESTER
II
SUBJECT CODE & NAME
BBA 207 – BUSINESS STRATEGY
Q.1
Write short notes on Internal factors affecting Business Policy
Internal
factors affecting Business Policy 10
Answer:
The
relationship between the environment and the business is one of mutual benefit
which means they follow the principle of supporting one another and also deriving
benefit from their inter-dependence. In biology we normally call this type of
relationship
Q.2
Elaborate Strategic Management Process.
Strategic
Management Process 10
Answer:
Strategic
Management Process
The
strategic management process consists of three steps:
·
Environmental
Scanning
·
Strategy
formulation
·
Strategy
·
Q.3
Describe the types of Strategies
Types
of Strategies
10
Answer:
Types
of Strategies
Business
strategy is defined as a general set of directions for the corporate to achieve
a desirable state in the future. It is the driving force of the vision, mission
and objectives of the company and sets the future course of the company. An
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ASSIGNMENT
DRIVE
FALL
2018
PROGRAM
Bachelor
of Business Administration- BBA
SEMESTER
Semester
2
SUBJECT
CODE & NAME
BBA
208- FINANCIAL ACCOUNTING
SET
1
Q.1 Explain in detail Accounting
Process. 10
Answer-
Accounting Process -
Accounting is the process of
identifying the transactions and events, measuring the transactions and events
in terms of money, recording them in a systematic manner in the books of
accounts, classifying or grouping them and finally summarizing the transactions
in a manner useful to the users of accounting information. Figure illustrates
Q.2 Journalize the following
transactions in the books of Mr. Salman khan –
i. Jan 1st – Mr. Harshit started
his business with Rs. 80,000/- which he brought as his capital in cash.
ii. Jan 10th – He purchased goods
worth Rs.30,000/- in cash and Rs. 20,000/- on credit.
iii. Jan 12th - He paid wages Rs.
500/-
iv. Jan 15th – Sold goods for Rs.
20,000/- in cash and Rs. 25,000/- on credit
v. Jan 16th – Paid to suppliers Rs.
8,000/- for goods purchased on credit
vi. Jan 20th – Received Rs.
15,000/- from his debtors
vii. Jan 31st – Paid rent Rs.
1,000/- in cash
A
1) Journalize the transaction 10
Answer-
Q.3 List down and explain
classification of error. 10
Answer -
Classification
of Errors -
1. Errors
of Omission
2.
Errors of Commission
3. Errors
of
4.
SET 2
Q.1 On 1st March, 2004, Ram drew a
3 months’ bill on Rahim for Rs.500 which
was duly accepted. Ram discounted
the bill with his banker at 8% per
annum. The bill was duly honoured
on the due date. Pass Journal Entries
in the books of Ram and Rahim.
A . Pass Journal Entries for the
following transaction 10
Answer-
Q.2 Explain the features of final
account 5x2
Answer-
Features of
Final Accounts -
Qualitative characteristics
of financial statements include:
·
Relevance
·
Understandability
·
Reliability
Q.3 Write a
short notes on AS-10, AS-6, AS-1,AS-28 10
Answer-
AS – 10
Accounting for Fixed Assets -
AS 10 prescribes specific
accounting treatment in case of recognition and accounting of fixed assets.
Fixed assets are held for productive use and intended to be used for more than
one accounting period. They are not made available for sale in the ordinary
course of business. Assets are valued either at their
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ASSIGNMENT
DRIVE
FALL
2018
PROGRAM
Bachelor
of Business Administration - BBA
SEMESTER
II
SUBJECT
CODE & NAME
BBA209
Marketing
Management
Assignment
Set -1
Q.1 Explain various concepts of
Marketing. 10
Answer-
Concepts of
Marketing -
Exchange Concept-
Exchange is an act of
obtaining a desired product or service from someone by offering something in
return. ‘Marketing’ occurs when people decide to satisfy their needs and wants
through exchange. Marketing, thus, involves exchange of a product between a seller
and a buyer based on monetary
Q.2 Illustrate the various
important elements of product mix.
Important elements of product
mix 10
Answer-
Important
elements of product mix -
The important elements of
product mix are:
1) Branding
2) Labelling
3) Packaging
4)
Q.3 Define Brand. What are the
various types of Brand?
Brand 3
Various types of Brand 7
Answer-
Definition of a
Brand -
In earlier times, people bought products and as the
demand was greater than supply, companies had a virtual monopoly of the market.
It was not necessary to have a brand, as people purchased the product based on
their needs. However, when supply became greater than demand, it became
necessary for companies to acquire and retain customers. In order to create
consumer loyalty, it became
Assignment
Set -2
Q.1 What are the various internal
and external factors affecting pricing decision?
Internal Factors 5
External factors 5
Answer-
Factors
Affecting Pricing Decisions -
The pricing decisions are
influenced by many factors. The price policies should be consistent with
pricing objectives. The influencing factors for a price decision can be divided
into two groups:
Q.2 Explain the various factors
influencing channel decisions.
Factors influencing channel
decisions 10
Answer-
Factors
Influencing Channel Decisions
The selection of the proper
channel of distribution must be made by a manufacturer or producer through a
careful study of the various factors that influence the channel choice. The
various factors that
Q.3 Illustrate the various bases
for market segmentation.
Bases for market segmentation 10
Answer-
Various
bases for market segmentation -
i.
Geographic
Segmentation – In this type, customers
are segmented based on the geography in which they reside, such as the country,
region, state, district or zone. Sometimes, geographic segmentation is carried
out at the first level and it is followed by other types of subdivisions. This
type of segmentation is
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PROGRAM
BACHELOR
OF BUSINESS ADMINISTRATION (BBA)
SEMESTER
II
SUBJECT
CODE & NAME
BBA210 –
MANAGEMENT INFORMATION SYSTEM
SET 1
Qus:1 What are the different
operating elements of Management Information System (MIS)?
Operational Elements of MIS 10
Answer: The structure of the management
information system is comprised of four related classifications which are as
shown in figure 2.5. The four classifications are:
o
Operational
Qus:2 Write a brief note on
a) Knowledge Based System (KBS)
b) Executive Information System
(EIS)
c) Decision Support System (DSS)
d) Business Process System (BPS)
a. Knowledge Based System (KBS) 2.5
b. Executive Information System
(EIS) 2.5
c. Decision Support System (DSS) 2.5
d. Business Process System (BPS) 2.5
Answer: Knowledge Based System (KBS)
KBS
are the systems based on knowledge base. Knowledge base is the database
maintained for knowledge management which provides the means for data collections,
organization and retrieval of knowledge. The knowledge management manages the
domain where it creates and enables an
Qus:3 Prototype approach and Life
Cycle approach are the two major approaches for developing the MIS. Explain
them in detail and compare.
a. Prototyping Approach 4
b. Life Cycle Approach 4
c. Comparison between Prototyping
and Lifecycle approaches 2
Answer: Prototype Approach
When the system is complex, the
development strategy is Prototyping of the System. Prototyping is a process of
progressively ascertaining the information needs, developing methodology,
SET 2
Qus:1 What is E-commerce? What are
the different E-Commerce process models?
a. E-Commerce 2
b. E-Commerce Process Models 8
Answer: E-commerce
e-commerce
is a second big application next to ERP. It essentially deals with buying and
selling of goods. With the advent of internet and web technology, e-commerce
today covers an entire commercial scope online including design and developing,
marketing, selling, delivering, servicing and
Qus:2 Explain the concepts
a) Decision Support System
b) Artificial Intelligence, and
c) Neural Networks
a. Decision Support System 4
b. Artificial Intelligence 3
c. Neural Networks 3
Answer: Decision Support Systems
DSS
is an interactive, flexible computer based information system. It uses rules
and models for processing data to support various managerial levels, ranging
from top executives to mangers, in their decision-making. It supports all
phases of decision-making: intelligence,
Qus:3 What are the different
security hazards to MIS? How to overcome these
hazards
a. Security Hazards 4
b. Security techniques to overcome
the hazards 6
Answer: Security Hazards
Security
of the information system can be broken because of the following reasons:
i)
Malfunctions: In this type of security hazard, all the
components of a system are involved. People, software and hardware errors cause
the biggest problems. More dangerous are the
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