Monday, 31 August 2015

ml0017 smu mba summer 2015 IVth sem assignment

Get fully solved assignment. Buy online from website
online store
or
plz drop a mail with your sub code
we will revert you within 2-3 hour or immediate
Charges rs 125/subject and rs 700/semester only.
if urgent then call us on 08791490301, 08273413412

DRIVE-SUMMER 2015
PROGRAM-MBADS (SEM 4/SEM 6)
MBAFLEX/ MBA (SEM 4)-PGDROMN (SEM 2)
SUBJECT CODE & NAME-ML0017-Mall Management
BK ID-B1843
CREDIT & MARKS-4 Credits, 60 marks
Q1. Elaborate the different models for malls.
(Explanation of three types of model) 10
Answer.
Different Models for Malls
Malls are shopping centres where customers park their vehicles in outlying areas and walk to the stores which are spread over a vast area. Traditional malls are enclosed with climate-controlled walkways between facing strips of stores. There are various types of mall models indicated as follows
(i)                 Planned Shopping Centres


Q2. What are the characteristics of international standards of shopping malls?
(Explanation) 10
Answer.
Characteristics of International Standards of Shopping Malls
We’ll also look at some of the common characteristics that are embedded in the design and analyse how these best practices fit in into the

Q3. “Developing a suitable tenant mix plan is crucial to the success of a tenant management strategy in malls. There are certain guiding factors that help in determining an appropriate tenant mix”. Comment
(Explanation of the statement) 10
Answer.
There are certain guiding factors that help in determining an appropriate tenant mix.
Convenience Goods
According to Northern and Leonard (1977), ‘Convenience goods are those that are purchased frequently, so that the convenience of location,

Q4. “Branding creates and communicates a set of feelings, relations and potentials about a specific company”. Comment on the experiential marketing in this context.
(Explanation of experiential marketing) 10
Answer.
Branding creates and communicates a set of feelings, relations and potentials about a specific company. It has been the basis of conventional advertising since the 1960s with the beginning of television as a mass medium. Although
 the significance of branding has not reduced in modern years because of the propagation of new channels and technology, the method of

Q5. “Adoption of new technologies is constrained by a couple of factors”. Explain such factors.
(Explanation of Factors that affect organization) 10
Answer.
Adoption of new technologies is constrained by a couple of factors, namely:
(i) Prohibitive costs when the technology is new and nascent without being a standard.
(ii) Obsolescence of some

Q6. Describe the steps of emergency management.
(Explanation) 10
Answer.
 All Ready Rating program steps and recommendations are grounded in scientific research, best practices and/or expert opinion from respected professionals representing multiple disciplines and perspectives.
1.      Commit to


Get fully solved assignment. Buy online from website
online store
or
plz drop a mail with your sub code
we will revert you within 2-3 hour or immediate
Charges rs 125/subject and rs 700/semester only.
if urgent then call us on 08791490301, 08273413412



No comments:

Post a Comment