Sunday, 13 November 2016

om0018 smu mba fall 2016 (jan/feb 2017 exam) IVth sem assignment

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DRIVE
fall 2016
PROGRAM
MASTER OF BUSINESS ADMINISTRATION (MBA)
SEMESTER
IV
SUBJECT CODE & NAME
OM0018 – TECHNOLOGY MANAGEMENT

Q.1: Describe the concept of technology management. Explain the various stages of strategic technology management system (STMS).
Concept of technology management
Stages of strategic technology management system
ANS:
Concept of technology management:
Technology management can be defined as a process of planning, organising, selecting, and controlling


Q.2: Define technological innovation. Explain the different types of innovation on the basis of flexibility and in terms of offerings.
Concept of technological innovation
Types of innovation on the basis of flexibility and in terms of offerings
ANS:
Concept of technological innovation:
“Innovation is the change that creates a new dimension of performance”.
 According to the Department of Trade and Industry, UK, innovation refers to “the successful exploitation of new ideas”. In simple

Q.3: Briefly explain the guiding principles of technology management.
Guiding principles of technology management
ANS:
Guiding principles of technology management:
Principles act as a guiding force in the management of any operation. For instance, to execute the marketing activities of an

Q.4: With a neat diagram, explain the various stages of technology life cycle.
Diagram
Various stages of technology life cycle
ANS:
Diagram:


5. a. Define strategy. Explain the different approaches to strategic decision making.
b. Describe the different issues in strategic decision making.
Concept of strategy
Approaches to strategic decision making
Issues in strategic decision making
Answer:
Igor Ansoff, known as the father of strategic management, established the concept of strategy in the 1960s. A strategy can be defined as a plan of action to achieve a set of pre-determined and specific goals. The word ‘strategy’ originated from the Greek word ‘strategia’, meaning a military general. There is no definite

6.a. Explain the impact of technological change on organisational productivity
b. Explain the impact of technological change on education and knowledge acquisition
Impact of technological change on organisational productivity
Impact of technological change on education and knowledge acquisition
Answer:
Impact of Technological Change on Organisational Productivity:
Productivity refers to the amount of output at a given amount of input.
Technological change is part of the fundamental factors that can permanently improve organisational productivity. It is a commonly accepted fact that better tools and techniques yield more output at lower input. In addition, output increases when manual processes are replaced by machines. Therefore, as you can see, improvement in

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