Tuesday 24 October 2017

mi0040 smu mba summer 2017 (oct/nov 2017 exam) IVth sem assignment

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PROGRAM
MASTER OF BUSINESS ADMINISTRATION (MBA)
SEMESTER
IV
SUBJECT CODE & NAME
MI0040 – TECHNOLOGY MANAGEMENT

Qus:1 Define Science and Technology? In what way Science and Technology support our survival and growth?
Definitions of Science and Technology                                                                   4
Role of Science and Technology in Survival and Growth                                     6
Answer: Science is a body of knowledge that is accumulated as more and more natural phenomena are understood by scientists. Science becomes technology only when such knowledge is applied to
Qus:2 a. Explain different types of Innovation.
b. Explain the process of innovation.
a. Types of innovation                                                          5         
b. Process of innovation                                                        5
Answer: Types of innovation
Innovation can be classified into different categories. In terms of offerings, there are three types of innovations:


Qus:3 With a neat diagram, explain the various stages of technology life cycle.
Diagram                                                                                 2
Various stages of technology life cycle                                8
Answer:

Qus:4 a. What are the issues in strategic decision making in Technology Management?
b. What are the 6 I’s of Strategic decision making?
a. Issues in Strategic decision making                                              5
b. 6I’s of Strategic decision making                                     5
Answer: Strategic decision making in an organisation is immeasurable and quite difficult to perform, because it cannot be analysed and explained easily. There are various issues in strategic decision making that may arise in an organisation.
Let us discuss the issues in strategic decision making in the following section:
Rationality in
Qus:5 a. What is competitiveness and what are the indicators of competitiveness?
b. What are the competitive strategies (Michael Porter)
a. Competitiveness and indicators of competitiveness                                5         
b. Competitive strategies                                                                               5
Answer: Competitiveness and Its Indicators
You may have come across the term ‘competitiveness’ in different contexts. Generally, it refers to the process by which a person or entity outperforms another person or entity. The objective of competitiveness is to win.
However, ability to win through competitiveness requires certain factors, such as commitment,

Qus:6 Explain the conceptual framework of Management of Technology with a neat diagram
Diagram                                                                                                         2
Explaining the conceptual framework                                                        8
Answer: MOT refers to a set of management disciplines that enables organisations to manage their technological aspects to create competitive advantage. It

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