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ASSIGNMENT
DRIVE Spring 2017
PROGRAM
BACHELOR OF BUSINESS ADMINISTRATION (BBA)
SEMESTER
IV
SUBJECT
CODE & NAME - BBA401- E-COMMERCE
BK
ID B1712 CREDIT 4 MARKS 60
Q1. Define E-Commerce. What are the
various functions and applications of E-Commerce?
a. Define E-Commerce 2
b. Explain the functions of
E-Commerce
Explain the applications of
E-Commerce
Answer:
E-commerce is an
advanced technology related to commerce and the electronic media, the computer
in particular. It is first important to understand the term ‘business’, which
refers to the exchange of goods, items or commodities and services or
applications for money.
A popular
definition of business is as follows: Business is the exchange or the buying
and selling of entities (goods or commodities) on a very large scale involving
transportation from one place to another.
In e-commerce,
Q2. Write Short notes on
a. Local Area Network (LAN)
b. Wide Area Network (WAN)
c. Domain Names
d. Hyper Text Markup Language
(HTML)
Answer:
a. Local Area Network (LAN): A LAN (refer to
Figure 2.1) covers only a limited geographically area ranging from 0 to 2 Km,
such as organizations, home, buildings. In a local area network, nodes are
connected in a network and operating systems are installed on them.
In this type of
networking, generally, Cat 5 cable (8 wires) is used, meaning the connection is
done through
Q3. Explain three important types
of business models in practice. Give example to each of the models.
Answer:
There are three
fundamental types of business models in practice. These are:
1.
Business-to-Business (B2B)
2.
Business-to-Consumer (B2C)
3.
Consumer-to-Consumer (C2C)
1.
Business-to-Business Model
The
business-to-business (B2B) model needs two or more business organizations that
do business with each other. It entails commercial activity among companies
through the Internet as a medium. At present, there are many types of
e-commercees. The B2B e-commerce is of the
Ques4.
Explain the different categories of electronic payment systems in detail.
Ans
Types
of Electronic Payment Systems (EPS)
There are three main
categories of EPS.
1.
Banking and Financial Payments
• Large-scale or whole
payment (e.g., bank-to-bank transaction)
• Small-scale or
Ques5.What
is internet marketing? Briefly explain the different types of internet
marketing.
AnsThe
term Internet marketing is interchangeably used for Web marketing, e-marketing,
Internet advertising or online marketing. The wide availability of the World
Wide Web allows businessmen
Ques6.
Write a short note on the following:
a. Electronic Data Interchange (EDI)
b.
Electronic Customer Relationship Management E-CRM
Ans
a. Electronic Data Interchange (EDI)
Earlier, companies used
paper for conducting business. They used to enter data into a business
application, print the form containing the data, and mail this form to a
trading partner. The exchange of information between companies relied heavily
on the postal system. The trading partner, after receiving the form, used to
re-key the data into another business application. Inherent in this process are
poor response times
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