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PROGRAM: Bachelor of Business Administration- BBA
SUBJECT CODE & NAME: BBA206: RESEARCH METHODS
CREDITS & MARKS: 2, 30
DRIVE: Winter 2017
SEMESTER: Semester 2
Q.1: Discuss the various steps involved in research process with a suitable
diagram.
Steps involved in research process
Research
process diagram
Ans:
Steps involved in research process
There are many steps of research process:
1. Identify
the Research Problem
A research
Q.2:
What is Secondary data? What are the advantages & disadvantages of
Secondary Data?
Secondary
data
Advantages
of Secondary
Data
Disadvantages of Secondary Data
Ans:
Secondary
data:
Secondary data refers
to data that was collected by someone other than the user.Common
sources of secondary data for social science include censuses,
information collected by government departments, organisational records
and datathat was originally collected for
Q.3:
Explain the qualities of a good questionnaire.
Qualities
of a good questionnaire
Ans:
Qualities
of a good questionnaire:
Questionnaire
framing is the most difficult task in research. Careful framing of
questionnaires is essential to obtain reliable data. Some of the principles to
be remembered while framing a good questionnaire are given below:
1)
It
must be simple:
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DRIVE
WINTER 2017
PROGRAM
BACHELOR OF BUSINESS ADMINISTRATION (BBA)
SEMESTER
II
SUBJECT CODE & NAME
BBA 207 – BUSINESS STRATEGY
Q.1
Write short notes on Internal factors affecting Business Policy
Internal
factors affecting Business Policy 10
Answer:
The
relationship between the environment and the business is one of mutual benefit
which means they follow the principle of supporting one another and also
deriving benefit from their inter-dependence. In biology we normally
Q.2
Elaborate Strategic Management Process.
Strategic
Management Process 10
Answer:
Strategic
Management Process
The
strategic management process consists of three steps:
·
Environmental
Scanning
·
Strategy
formulation
·
Strategy
implementation and
·
Strategy
evaluation
Environmental
Scanning
Environmental
scanning is the process of gathering information about events and their
relationships within an organization's internal and external environments. The
basic purpose of environmental scanning is to help management determine the
future direction of the organization. It involves the acquisition and use of
Q.3
Describe the types of Strategies
Types
of Strategies
10
Answer:
Types
of Strategies
Business
strategy is defined as a general set of directions for the corporate to achieve
a desirable state in the future. It is the driving force of the vision, mission
and objectives of the company and sets the future course of the company. An
organization can employ different strategies, depending upon its environment.
On the basis of the
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DRIVE
Winter 2017
PROGRAM
Bachelor of Business Administration- BBA
SEMESTER
Semester 2
SUBJECT CODE & NAME
BBA 208- FINANCIAL ACCOUNTING
Set -1
Q.1] ABC Ltd Purchased Plant and Machinery
costing Rs 40000 on 1st April 2013. It has been decided to depreciate it at the
rate of 30% p.a on the written down value method. Show the Plant and Machinery
account till 31st March 2017.
Ans:
ABC Ltd. Plant and Machinery Account
Date
|
Debit Side
|
Amount in Rs.
|
Date
|
Credit Side
|
Amount in Rs.
|
1st
April 2013
|
To
Cash
|
40000
|
31st
March 2014
|
By Depreciation
By Balance c/d
|
12000
28000
|
40000
|
40000
|
Q.2] Mita, Vikash and Preetha are partners
sharing profit and losses in the ratio of 3:2:1. Their Balance Sheet was as
follows.
Balance Sheet of Mita, Vikas, Preetha as on
April 31st, 2016
|
Amt
|
Assets
|
Amt
|
||
Creditors
|
10000
|
Cash in
Hand
|
7000
|
||
Bills
payable
|
7000
|
Machinery
|
13000
|
||
Capital
:
|
|
Stock
|
26000
|
||
M
|
40000
|
Debtors
|
26000
|
||
V
|
30000
|
Investments
|
15000
|
||
P
|
20000
|
Building
|
20000
|
Preetha retires on 01.05.2017 and as a result
the assets are revalued and liabilities reassessed as follows:
1. Goodwill of the firm valued at Rs 30000
2. Machinery is depreciated at 10%
3. Creditors were underestimated by Rs 500
4. Building and Investment are appreciated by
20%
5. Create a provision for doubtful debt on
debtors at Rs 800
Prepare necessary ledger
accounts and show the balance sheet of new firm after adjustments.
Ans: Working Note:
1) It is assumed that Mita & Vikash gaining
ratio remains 3:2.
New Profit sharing ratio between Mita &
Vikash is 3/5 : 2/5.
Q.3] Prepare a Banks reconciliation statement
from the following particulars as on 31st April 2016
1. Balance as Per Pass Book Rs 8620
2. Cheques for Rs 4860 were deposited into bank
but credited only Rs 3260 up to 31st April, 2016
3. A customer directly deposited into bank Rs
470
4. Interest credited by bank Rs 230
5. Bank Charges Rs 30
6. Balance as per Cash Book Rs 9550
Ans:
Bank Reconciliation Statement as on 31st April 2006
Balance
as per cash book (given)
|
|
9550
|
Add:
●
Customer directly
deposited into bank
●
Interest Credited by Bank
|
470
230
|
700
|
Set -2
Q.1] Elucidate how accounting information is
beneficial to various users.
Ans:
Various users of Accounting Information
Different
categories of users need different kinds of information for making decisions.
These users can be divided into:
1. Internal Users
2. External Users.
1.
Q.2] Explain the features of final account.
Ans: Features of Final Accounts
Qualitative
characteristics of financial statements include:
●
Relevance
●
Understandability
●
Reliability
●
Comparability
●
True and Fair View/Fair Presentation
The qualitative
characteristics of useful financial reporting identifies the types of
information that are likely to be most useful to users in making decisions
about the reporting entity on the basis of information in its financial report.
The qualitative characteristics apply equally to the financial information in general
purpose financial reports as well
Q.3] 1. Explain why Revaluation account is
prepared.
Ans:
When a new partner is admitted, the firm stands
reconstituted and all the assets and liabilities are required to be re-valued.
This is because, it is necessary to show the true position of the firm at the
time of admission.
In the process
of revaluating the assets and liabilities, there could be some profit or loss
2. X and Y are in partnership, sharing profits
and losses in the ratio of 3:5. They admit Z into partnership and the
new-profit sharing ratio is 4:3:3. Value of Goodwill is agreed at Rs 30000. Z
contributes Rs 20000 as capital and necessary amount of premium, half of which
is retained in the business. Show the Journal Entries
Ans:
Cash/Bank A/c Dr.
50,000
To Goodwill A/c 30,000
To Z’s Capital
A/c 20,000
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DRIVE
Winter 2017
PROGRAM
Bachelor of Business
Administration - BBA
SEMESTER
II
SUBJECT CODE & NAME
BBA209
Marketing Management
Assignment Set -1
1 What are
the various types of market based on –
a.
Geographical Coverage
b.
Commodities/Goods?
Types of market based on Geographical
Coverage
Types of market based on Commodities/Goods
Answer:
A. Based
on geographical coverage
Communication, transport, science and technology etc., have widened the geographical
area of markets. Four stages are
2 Write
Short Notes on:
a. 4 Ps of
Marketing
b.
Additional 3 Ps of Marketing
4 Ps of Marketing
Additional 3 Ps of Marketing
Answer: a. 4
Ps of Marketing
Product: Product refers to the physical entity offered by the company to its customers,
which is a combination of tangible and intangible qualities. Product normally
refers to the goods or services offered by a company which satisfies the needs
or wants of a customer. In broad terms, product can
3 Explain
the various steps involved in New Product Development.
Elaborate the steps involved in New Product
Development.
Answer: Steps
involved in New Product Development
1)
Idea generation: Product planning starts with the creation of product ideas. The
continuous search for new scientific knowledge provides the clues for
meaningful idea formation. Ideas may also originate from consumers, salesmen,
middlemen,
Assignment Set -2
1 What are
the various factors that influence Channel Decision?
Explain the factors influencing Channel
Decision.
Answer:
The various
factors that influence the selection of the channel of distribution by a
manufacturer or producer or the factors affecting channel decisions are:
i)
Product Characteristics: Product characteristics refer to the various characteristics of a
product, such as its class (i.e
ii)
2 Write
short notes on
a. Different
types of advertising appeals used by Ad Agencies
b.
Essentials of a good advertising copy
Different types of advertising appeals used
by Ad Agencies
Essentials of a good advertising copy
Answer: A. Different
types of advertising appeals used by Ad Agencies:
- Emotional appeal influences
customers to buy the products emotionally. These are the people who are
emotionally motivated to buy certain products. Emotional appeal includes
two categories: Personal appeal and Social appeal. The personal emotions
encourage
3 Mention 3
important characteristics of Services. What are the important factors that have
contributed to the growth of service industry?
3 important characteristics of Services
Important factors that have contributed to
the growth of service industry
Answer:
Characteristics
of services
a) Perishability – Services are
perishable or short term in nature. They cannot be transported or stored for a
long time, like other goods. The service comes into existence only when the
customer demands for the same. Both the customer and the service provider have
to be physically present at the time of providing service. Due to the
perishable nature,
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PROGRAM
BACHELOR OF BUSINESS ADMINISTRATION
(BBA)
SEMESTER
II
SUBJECT CODE & NAME
BBA210 – MANAGEMENT INFORMATION
SYSTEM
SET 1
Qus:1 What are the different operating elements of
Management Information System (MIS)?
Operational Elements of MIS 10
Answer:
The structure of the management information system is comprised of four related
classifications which are as shown in figure 2.5. The four classifications are:
o
Qus:2 Write a brief note on
a) Knowledge Based System (KBS)
b) Executive Information System (EIS)
c) Decision Support System (DSS)
d) Business Process System (BPS)
a. Knowledge Based System (KBS) 2.5
b. Executive Information System (EIS) 2.5
c. Decision Support System (DSS) 2.5
d. Business Process System (BPS) 2.5
Answer: Knowledge Based System (KBS)
KBS are
the systems based on knowledge base. Knowledge base is the database maintained
for knowledge management which provides the means for data collections,
organization and retrieval of knowledge. The knowledge management manages the
domain where it creates and enables
Qus:3 Prototype approach and Life Cycle approach are the two
major approaches for developing the MIS. Explain them in detail and compare.
a. Prototyping Approach 4
b. Life Cycle Approach 4
c. Comparison between Prototyping and Lifecycle approaches 2
Answer: Prototype Approach
When the system is complex, the development strategy is
Prototyping of the System. Prototyping is a process of progressively
ascertaining the information needs, developing methodology, trying it out on a
smaller scale with respect to the data and the complexity, ensuring
SET 2
Qus:1 What is E-commerce? What are the different E-Commerce
process models?
a. E-Commerce 2
b. E-Commerce Process Models 8
Answer: E-commerce
e-commerce
is a second big application next to ERP. It essentially deals with buying and
selling of goods. With the advent of internet and web technology, e-commerce
today covers an entire
Qus:2 Explain the concepts
a) Decision Support System
b) Artificial Intelligence, and
c) Neural Networks
a. Decision Support System 4
b. Artificial Intelligence 3
c. Neural Networks 3
Answer: Decision Support Systems
DSS is an
interactive, flexible computer based information system. It uses rules and
models for processing data to support various managerial levels, ranging from
top executives to mangers, in their
Qus:3 What are the different security hazards to MIS? How to
overcome these
hazards
a. Security Hazards 4
b. Security techniques to overcome the hazards 6
Answer: Security Hazards
Security
of the information system can be broken because of the following reasons:
i)
Malfunctions:
In this type of security hazard, all the components of a system are involved.
People, software and hardware errors cause the biggest problems. More dangerous
are the problems which are created by
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