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ASSIGNMENT DRIVE WINTER 2017
PROGRAM BACHELOR OF BUSINESS
ADMINISTRATION (BBA)
SEMESTER IV
SUBJECT CODE & NAME BBA401 –
E-COMMERCE
Q 1 Discuss – TCP/IP Reference
Model.
·
TCP/IP Reference Model 10
Answer:-
The builder of
the TCP/IP protocol group created their own architectural model to help
describe its components and functions. This model goes by different names,
including the TCP/IP model, the DARPA model (after the agency that was largely
responsible for developing TCP/IP) and the DOD model (after the United States
Department of
Q2 Explain the functions of E-Commerce
with suitable example.
·
Functions of E-Commerce with suitable
example 10
Answer:-
Functions of E-Commerce:-
E-Advertising:
Advertising of information is currently the largest commercial activity on the
Web. For example: (i) A company’s website contains its profile and all the information
on its products and services. (ii) It displays banners that can be clicked.
(iii) E-commerce portals like www.yahoo.com. (iv) Newsgroups also provide
Q3 What are the technology
infrastructure required for E-Commerce?
·
Technology infrastructure required 10
Answer:-
Technology
infrastructure required:-
HTML Editor
An HTML editor
is a software program used to edit and create HTML documents. This is a tedious
process which is why most Internet marketers prefer using an HTML editor. There
are some that prefer writing their
Q4 Write a short note on Digital
Signature. Also explain the parts of it.
·
Digital Signature 4
·
Parts of Digital Signature 6
Answer:-
Digital
Signature:-
Digital
signatures are used for authenticating e-commerce business transactions. The
authentications refer to legal, financial and other document-related issues.
Digital signatures are just like handwritten signatures which
Q5 Write short notes on Third-Party
Payment Processing
·
Third-Party Payment Processing 10
Answer:-
Third-Party Payment Processin:-
In a
third-party credit card payment system, consumers have to be registered on the
Internet with a third party to verify
Q6 Discuss – Wireless Application
Protocol (WAP) in detail.
·
Wireless Application Protocol (WAP) 10
Answer:-
The WAP forum
has developed an open global specification called the wireless application
protocol (WAP). WAP allows the mobile user with a WAP device to access and
communicate information and services easily and immediately. A set of
communication protocols specified by WAP standardizes the manner in which radio
transceivers, mobile phones and other wireless devices can be used to access
the Internet, including e-mail, Internet
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DRIVE – Winter 2017
PROGRAM - BBA
SEMESTER - IV
SUBJECT CODE & NAME - BBA402, MANAGEMENT
ACCOUNTING
Q1. Budgetary control is a system of planning
and controlling costs. It is a process of
continuous comparison of actual performance and
cost with the budget. Explain the steps in detail.
Steps in Budgetary Control
In
the previous section, we studied about the objectives of budgetary control. In
this section, we will learn about the steps involved in budgetary control.
The
various steps included in the budgetary control system are:
1.
Determination
2.
Q2.
From the following data, calculate overhead variances of following:
Variable
overhead expenditure variance
Fixed
overhead expenditure variance
Total
overhead cost variance
Fixed
overhead capacity variance
Fixed
overhead calendar variance
Note: There was a five percent increase in
capacity.
Solution:
Calculation of
standard rate for fixed overhead and variable overhead
Std. rate =
Q3.
From the following information, find out the amount of contribution:
From the following information, find out the amount
of contribution:
Solution:
Contribution per unit = Selling price per unit - variable cost per unit
(OR total contribution = total sales – total variable cost)
= 25,000(25-20)
=
Q4.
The
following is the balance sheet of Star Enterprise.
Calculate:
1. Current
assets ratio
2. Liquid
ratio
3. Solvency ratio
4. Debt-equity ratio
Solution:
1. Liquid ratio
Quick assets / Quick liabilities
Q5.
From the following particulars, prepare the cash flow statement for the year
ended
31 March 2017 by the direct method:
Cash sales Rs.6,00,000
Cash collected from debtors during the year
amounted to Rs.3,00,000
Cash paid to suppliers was Rs.7,00,000
Rs.90,000 was paid to and for employees
Furniture of the book value of Rs.2,000 was sold
for Rs.1,000 and a new furniture costing Rs.8,000 was purchased
Debentures of the face value of Rs.30,000 were
redeemed at a premium of two percent interest on debentures. Interest on
debentures of Rs.8,000 was also paid.
Dividend of Rs.45,000 for the year ended 31
March 2017 was distributed in May 2017
Cash in hand and at bank as on 31 March 2016 and
31 March 2017 was Rs.5,000 and Rs.50,000 respectively.
Solution:
Cash Flow Statement (Direct Method)
for the year ended 31 March 2011
|
Particulars
|
|
Rs.
|
|
Cash flow from operating activities
|
|
|
|
Receipts – cash sales
|
6,00,000
|
|
Q6. What
are the factors that affect the policy of dividend of a company?
Factors Influencing Dividend Policy
Legal considerations – The
provisions of the Companies Act, 1956, must be kept in mind since they provide
a major dimension to the dividend decision. Section 205 of the Companies Act
prescribes the quantum of distributable profits.
Stability of earnings – Once
the legal considerations relating to dividend policy have been examined,
companies will have to study the nature of earnings. In many companies,
earnings may fluctuate over the years
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DRIVE
Winter
2017
PROGRAM
Bachelor
of Business Administration- BBA
SEMESTER
Semester
4
SUBJECT
CODE & NAME
BBA
408 - International marketing
Q.1 Define international Marketing
and explain its benefits.
Define International Marketing 2
Benefits of International
marketing 8
Answer-
The
definition of international marketing let us recapitulate the definition of
“Marketing” as given by Mr. Kotler, an authority on the subject. According to
Mr. Kotler, “Marketing is a societal process by which individuals and groups
obtain what they need and want through creating, offering and freely
Q.2 Explain the structure of market
in detail.
Market structure 10
Answer-
Market
structure:
The
main classifications are:
1.
Perfect competition.
2.
Monopolistic competition.
Q.3 What are the various element of
culture explain each in detail?
Element of culture 10
Answer-
Elements
of Culture
Broadly,
culture constitutes five elements called the values, rituals, symbols, beliefs
and thought processes as referred in the foregoing paragraphs. Each of these
five elements of culture is of extreme significance to international marketer
in the context of sales promotion. Hence it is desired of an international
marketer to understand each element of culture. These elements are naturally
impacted by geography, history, technology and political economy, besides
social
Q.4
Why there is need for
market research? What are the advantages of market research?
Need for market research 5
Advantages of market research 5
Answer-
Need
for Marketing Research
“Consumer
is the King” – M.K. Gandhi. Provider of goods and services are expected to
ensure customer delight. Customer delight can be ensured only when the marketer
fully understands the desires of the customer. A mechanism to understand the
desires of the customer is Marketing
Q.5 Explain the pricing decision in
international marketing.
Pricing Decision 10
Answer-
Pricing
Decision
Decisions
pertaining to pricing of products in the area of international marketing domain
are dependent mainly on the following factors:
·
As
usual, cost is the fundamental factor while deciding the price. The ultimate
objective of every marketer should be to recover all the costs incurred by him
at least in the long run even if for a short
Q.6 What is
Advertising? What are the key concepts of Advertising?
Advertising 3
Key concepts of advertising 7
Answer-
Advertising -
Advertising
is a form of paid communication using a persuasive approach intended to connect
an identified sponsor with a target audience. Advertising employs non-personal
mass media to reach the audiences. In
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ASSIGNMENT DRIVE WINTER 2017
PROGRAM Bachelor of Business
Administration
SEMESTER IV
SUBJECT CODE & NAME - BBA404-Small
Business Management
Q.1 Explain the characteristics of small
business and identify the common problems of small business.
·
Characteristics of Small Business
·
Common Problems of Small Business 5+5=10
Answer:
Characteristics of
Small Business:
1. Personal character: Mostly businesses have the same person as owner and
manager, which enables it to operate independently. Owners/managers are able to
provide customised services, which could be their USP.
2. Flexibility: Being led by one person, waiting for approval from
higher authority is absent in small businesses. Response
Q2 Describe the various steps taken by
the government to help MSMEs in marketing their products.
·
Marketing Assistance to MSME Units by
Government 10
Answer:
Government is
helping the growth of MSMEs in several ways recognising the important role they
play in economic development. These are given below.
1. Reservation/
2.
Q3 Describe the use of Activity Based
Costing and target costing as cost management tools.
·
Activity Based Costing
·
Target Costing 5+5=10
Answer:
Activity Based Costing
Activity Based
Costing (ABC) is a powerful tool for measuring performance. It is based upon
the fundamental premise that products consume activities to build and deliver.
Those activities consume resources and the resources are acquired at a cost. By
establishing these linkages ABC brings clear visibility to the flow of costs in
an organisation
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Bba405
Winter 2017
1 Explain
different types of Retail formats.
Answer: Store
retail format
The following are the types of retail stores
under store retail format:
1.
Convenience store: It is generally a well situated, food
oriented store with long operating hours and a limited
2.
2 Discuss
the components of merchandising management.
Components of merchandising management
Answer:
Components of merchandising management
·
Merchandise analysis: The retailer needs to be aware of the target segment of the consumers
before he makes the decision to buy the merchandise. Planning merchandise
buying should be aligned with the taste and preferences of the consumer.
·
Merchandise planning: It is a well devised thought to say that ‘well bought is half sold’.
Buying objectives should be well designed and structured and a well thought
plan is required to
3 What are the elements of store design?
Explain each in detail
Answer: Elements
of store design
Store marquee
Store marquee is the first mark of identification
of the retailer or the retail store. It is also sometimes called as a sign
board. The store marquee is usually painted or is a neon light displaying the
store name or trade mark or a combination of store name, trade mark and other
important
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