Tuesday, 21 July 2015

mi0039 smu mba summer 2015 IVth sem assignment

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DRIVE
SUMMER 2015
PROGRAM
MBADS (SEM 4/SEM 6)
MBAFLEX/ MBA (SEM 4)
PGDISMN (SEM 2)
SUBJECT CODE & NAME
MI0039 – ECOMMERCE

Qus:1 Explain the various areas wherein the E-commerce is finding place?
·         Explanation of various areas wherein the E-commerce is finding place
Answer:
Explanation of various areas wherein the E-commerce is finding place:
E-commerce faces strategic challenges in four main areas. These are as follows:

1.      Marketing (Customer Satisfaction): For any organisation, marketing strategies play an important role in implementing successful ecommerce. These strategies can be related to either or all of



Qus:2 a. Explain the brokerage model and its advantages.
b. Explain the various trends in E-commerce.
Answer:
a.) Explain the brokerage model and its advantages:
Explanation of brokerage model:
·         The brokerage model brings buyers and sellers to a common platform to carry out transactions.
·         The broker in the brokerage model is responsible for mediating activities
·         In



Qus:3 Explain the concept of E-CRM and discuss its benefits and limitations.
• Meaning of E-CRM
• Benefits of E-CRM
• Limitations of E-CRM
Answer:
Meaning of E-CRM:
E-CRM is the process of increasing sales to the existing customer and promoting continuous relationships through the use of technologies such as e-mail, chat rooms and social media marketing. E-CRM helps


Qus:4 Explain the impact of social network on business. Also discuss the revenue models for social networking websites.
         Impact of social network on business
         Revenue models for social networking websites
Answer:
Impact of social network on business:
Social networking can be used to expand businesses, as they provide a medium for direct interaction with customers, which is cost-effective, has a wider reach and is dynamic in nature. Some ways in which


Qus:5 a. Explain in brief the various measures of client computer security.
b. Databases forms the core of all business but it is also exposed to various threats. Explain in brief the various measures for protecting database from database threat.
Answer:
a. Explain in brief the various measures of client computer security:
Explaining introduction to client computer security:
All the computers connected to the Internet can be categorised into two types: client computers and server computers. The computers that provide Web services to other computers in a network are called server computers and the ones receiving the services are referred to as client



Qus:6 Explain the conflict resolution and grievances redress mechanism in e-commerce. Also highlight government's role in e-commerce activities.
         Conflict resolution and grievances redressal
         Governments role in e-commerce activities
Answer:
Conflict resolution and grievances redressal:
Effective dispute resolution and redressal mechanisms are the means to build customer trust in e-commerce. Lack of such mechanisms can prevent customers from taking full advantage of e-commerce, especially those involving cross-border transactions. A report from the European Commission asserted that 71 percent of customers who were surveyed believed that it is more

Get fully solved assignment. Buy online from website
online store
or
plz drop a mail with your sub code
we will revert you within 2-3 hour or immediate
Charges rs 125/subject and rs 700/semester only.
if urgent then call us on 08791490301, 08273413412


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