Wednesday 11 November 2015

bba202 smu bba Fall 2015 IInd sem assignment

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DRIVE- Fall 2015
PROGRAM- Bachelor of Business Administration- BBA
SEMESTER- 2
SUBJECT CODE & NAME- BBA202: BUSINESS STRATEGY

Q1. Explain the following
(a) Functions of Business strategy
(b) Strategic Analysis

Answer:
a. Functions of Business strategy:
Business strategy can be defined as the process of long range planning for executing ideas into action. You will also learn why it is important for an organization to have a clear focus on its strategy for its functioning.

The word, ‘Strategy’ is derived from the ancient Greek word ‘Strategos’, which is a combination of two


Q2. Define strategic management. What are the causes for failure of Strategic Management? (Definition of Strategic Management, Causes for failure of Strategic Management) 3, 7
Answer:
Definitions provided by some of the eminent authorities on the subject:
According to Gluek W F – “Strategic management is a stream of decisions and actions which lead to the development of an effective strategy or strategies to help achieve corporate objectives”.

Mr. Ansoff H L defines strategic management “as a systematic approach to a major and increasingly important responsibility of general management to position and relate the firm to the environment


Q3.  Write short notes on the following:
a) Core competencies and their importance
b) Strategic leadership. 5, 5
Answer: Core Competencies and their Importance in Strategy Formulation

The term “Core Competency” has its origin in an article titled “The Core Competence of the Corporation”, written by C. K. Prahalad and Gary Hamel for the Harvard Business Review in 1990. In this article, core competency has been defined as “The collective learning and coordination skills behind the firm's product lines”. The authors illustrated that the core

Get fully solved assignment. Buy online from website
online store
or
plz drop a mail with your sub code
we will revert you within 2-3 hour or immediate
Charges rs 125/subject and rs 625/semester only.
if urgent then call us on 08791490301, 08273413412



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