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DRIVE
SPRING
2016
PROGRAM
Bachelor
of Business Administration- BBA
SEMESTER
Semester
4
SUBJECT
CODE &
NAME
BBA
403 - International marketing
1 Differentiate between Domestic Marketing and
International Marketing. Elaborate on the benefits of International Marketing
and write a short note on Barriers to International trade and marketing
Differences between Domestic
Marketing and International Marketing
Benefits of International
Marketing
Short note on Barriers
Answer: Domestic
Marketing vs. International Marketing
|
Domestic Marketing
|
International
Marketing
|
|
Confined to
the geographical limits of the country.
|
Is always
beyond the boundaries of the nation.
|
2 Write short note on:
1. Perfect competition
2. Oligopoly
3. Inflation
4. Mixed Economy
5. Fiscal Policy
Answer: 1) Perfect
competition
The main characteristics of
this market are:
Ø Lots of producers and consumers.
3 Explain the basic legal systems prevailing around
the world and the legal issues in International Business
A Legal Systems
Legal Issues in
International Business
Answer: Basic legal systems prevailing around the world
are:
Ø Common law (derived from the English law)
Ø Code law (derived from the Roman law)
Ø Islamic law (prevalent in Muslim countries)
Ø Marxist-socialist legal system (adopted by communist
countries).
4 Discuss Foreign Direct Investment. Write short notes
on :
1. Licensing
2. Joint Venture
3. Franchising
4. Contract Manufacture
Answer: Foreign Direct Investments
In a foreign direct investment, a company directly
invests in another country to make or market an entity in a foreign country. We
can take the examples of few Indian companies which have become multi-national
companies after FDI in major steel companies in Europe like the Tata and
5 Define Product Life Cycle (PLC), Advantages and
Disadvantages of Product Customization and discuss on Global Product Planning
A Product life cycle (PLC)
Advantages and Disadvantages
of Product Customization
Global Product Planning
Answer: Product Life Cycle (PLC)
Just like human beings or any other living organism,
products do have a life cycle. Any product passes
6 Explain on the various aspects related to dumping.
Define transfer pricing and its objectives. What are Letters of Credit (LCs) in
marketing arena?
Various aspects related to
dumping
Definition of transfer
pricing
Objectives of transfer
pricing
Letters of Credit
Answer: Various aspects related to dumping
Sporadic dumping: When the marketer dumps in the foreign market just to clear the excess
stock, it
Get fully solved assignment. Buy online from website
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we will revert you within 2-3 hour or immediate
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125/subject and rs 700/semester only.
if urgent then call us on 08791490301, 08273413412
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