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DRIVE SPRING 2016
PROGRAM MASTER OF BUSINESS ADMINISTRATION (MBA)
SEMESTER IV
SUBJECT CODE &
NAME
OM0018- TECHNOLOGY MANAGEMENT
1
What do you mean by technology diffusion? How can you relate globalisation with
technology diffusion?
·
Technology diffusion
·
Relation between globalisation with
technology diffusion
Answer: If the world
is a global village, technology is the common thread that connects all. We have
already mentioned earlier that technology generally diffuses from developed
nations to developing nations. Technology transfer enables developing countries
to receive technology from developed
2
Explain long-wave cycle. Point out its stages.
·
long-wave cycle
·
Stages
Answer: Note that
improvement in productivity is an indicator of economic growth and improvement
in the standard of living of the people. New and innovative technologies drive
economic expansion in the long-term. This different stage of economic
expansion, spurred by economic growth, is known as long-wave cycle or long
economic cycle. In other words, long economic cycle refers to the different
stages, such as expansion, stagnation, and recession, through which economic
expansion takes place. After the industrial revolution, economic expansion was
3
Write short notes on-
·
Performance
Assessment Methods
·
Alliance
Versus Rivalry
·
Integrating
Technology and Strategic Plans
·
Value
Creation
Answer: Performance Assessment Methods: Change in technology paradigms requires the accurate
assessment of the performance of the existing systems and resources. There is a
need to assess the influence of the latest technology on the overall
performance of an organisation. Traditional
4
What is Strategic Planning? Define points covered in Strategic Planning
Process.
·
Strategic Planning
·
Strategic Planning Process
Answer: The process,
which defines the strategy and direction of an organisation, is known as
strategic planning. It makes decision on resource allocation of capital and
people to monitor the defined strategy. Strategic planning can be understood as
the overall planning that helps in the effective management of any process. It
provides a clear image of what you are
5
Define technological change? Provide examples in support of your answer.
·
Description of Technological Change
·
Examples
Answer: In simple words,
technological change refers to the entire process of invention, innovation, and
diffusion of technology. Technological change is also termed ‘technological
development’, ‘technological achievement’, and ‘technological progress’. Change
in
6
Case Study: Radio Frequency Identification (RFID) at Walmart.
Walmart
is an American multinational corporation that deals in the retail business with
large chains of discount stores and warehouse stores.
According
to the Forbes Global 2000 list, it is the 18th largest public corporation in the
world. In the 1980s, when the whole world was fumbling with the idea of bar coding,
Walmart implemented it in reality. The company installed RFID readers at several
points such as at the back of the building, at the receiving docks, near the garbage
compactors, and between the backroom and the retail floor. The goods, which are
shipped to the stores with RFID tags, are recorded once at their arrival.
Without opening the packaging, they come to know what is inside it, just by
waving the scanner at the boxes. It is even possible to know the whereabouts of
the goods, which reduces loss during shipment. When goods are brought to the
sales floor, the tags are read again, and they are read finally in a box
crusher.
The
software records all the details related to the items sold and the number of
cases brought to the sales floor. Thus, it helps in generating information
about the items that exhaust in the shorter period from the shelves. A list of
items is generated automatically, which need to be taken away from the backroom
to restock the store shelves. Walmart has developed a handheld RFID reader to
reduce the amount of time spent at the backroom.
A
retail link extranet has also been established with all the suppliers of
Walmart to share data from all RFID read points, so that within 30 minutes,
suppliers come to know about the movement and the location of their goods.
Walmart
relies on this technology for managing inventory more effectively, reducing errors
at the time of data entry and lowering human labour cost at the distribution centre.
RFID
helps Walmart in the following ways:
·
Conducting
receipt and shipment of goods faster
·
Tracking
movement of inventory effectively
·
Saving
the shopper’s time
·
Predicting
the demand of a product
·
Avoiding
an out-of-stock situation
·
Boosting
sales
·
Making
the availability of the right product at the right time at the right place or
store
A
few limitations of RFID are as follows:
·
Sometimes
the tags do not function properly.
·
Accurate
reading of rates on some items can be in doubt.
·
Reading
through liquid or metal creates problems.
·
There
is an increase in expenditure.
In
spite of all the benefits of RFID, the customers of Walmart fear the
possibility of violating their privacy; however, Walmart tries that RFID tags
do not collect any additional data about customers.
“Sanford
C. Bernstein & co., a New York investment research house, estimates that Walmart
could save nearly $8.4 billion per year when RFID is fully deployed throughout
its supply chain and in stores.” Thus, it is understandable why Walmart focuses
so aggressively on pursuing RFID technology.
Questions:
1.
With the help of the case study, explain why technology management is important
for an organisation.
2.
What are the advantages and disadvantages of RFID? Relate to the context of Walmart.
Questions:
1. With the help
of the case study, explain why technology management is important for an
organisation.
2. What are the
advantages and disadvantages of RFID? Relate to the context of Walmart.
Answer: 1.
The goods, which are shipped to the stores with RFID tags, are recorded once at
their arrival. Without opening the packaging, they come to know what is inside
it, just by waving the scanner at the boxes. It is even possible to know the
whereabouts of the goods, which reduces loss during shipment. When goods are
brought to the sales floor, the tags are read again,
Get fully solved assignment. Buy online from website
online store
or
plz drop a mail with your sub code
we will revert you within 2-3 hour or immediate
Charges rs 125/subject and rs 700/semester only.
if urgent then call us on 08791490301, 08273413412
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