bba401 smu bba Spring 2015 IVth sem assignment

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ASSIGNMENT DRIVE Spring 2015

PROGRAM BACHELOR OF BUSINESS ADMINISTRATION (BBA)

SEMESTER IV

SUBJECT CODE & NAME - BBA401- E-COMMERCE

BK ID B1712 CREDIT 4 MARKS 60

Q.No 1 a. Amazon is the world's online marketplace® for all the books, enabling trade on a local, national and international basis. With a diverse and passionate community of individuals and small businesses, Amazon offers an online platform where millions of items are traded each day. Mention and explain the various opportunities offered by ecommerce for businesses

b. What are the advantages and disadvantages of eCommerce?

( a. Listing the opportunities and explaining b. Listing the main advantages, Listing the disadvantages) 3+3+4=10

Answer:

a) E-Commerce Opportunities offered by eCommerce for Businesses:

Q2 a. The TCP/IP reference model is the network model used in the current Internet architecture. This model is derived from the OSI model and they are relatively same in nature. Explain the different characteristics of Gateways in the TCP/IP reference model with a neat diagram

b. Write short note on Hyper Text Markup Language (HTML) with example 

(a. Diagram Characteristics b. Explanation on HTML Example )3+3+3+1=10

Answer:

a)

Characteristics of Gateways

·         Gateway routers are used to connect dissimilar LANs and perform all the functions of bridges and routers. It operates as all seven layers of the OSI Reference Model.

·         Gateways provide full protocol conversion from one proprietary LAN technology to another.

·         Gateway uses

Q3 Hanson websites are built to work for your business and are built on the concept of intelligent website. An intelligent website is more than just a brochure on the web. It allows you to edit the website yourself through a Content Management System (CMS). What is the need for an intelligent website?

(Listing the steps Explanation) 4 +6 = 10

Answer:

Step 1: Basic Web traffic analysis

Before starting any Web activity, one first needs to analyse the Web traffic. This type of data provides a

Q4. When a data is sent across the network it is encrypted and arranged in a way that even if there is a diversion in the flow of data should not leak the data. At the reception it is decrypted and actual data is obtained. Explain the different methods of encryption technique.

(Listing, Explanation each of them, Diagram for each of them) 1+5+4=10

Answer:

There are three types of cryptography or methods of encryption:

·         Secret key or private key or symmetric key cryptography

·         Public key or asymmetric key cryptography

Q5. Explain the different categories of electronic payment system in detail

(Listing the types and sub types, Explanation)3 +7  =10

Answer: There are three main categories of EPS.

1.Banking and Financial Payments

2.

Q6. We know that there are various internet services which help us to make the use of network efficiently. Being a regular user of the various services without probably knowing the technical aspects explain those services in details with an example.

(Listing the various services, Explanation, Examples) 2+6 +2 = 10

Answer

Services that are